Sulwhasoo's Ultimate S Cream Visibly Transforms Skin
Laura McQuarrie — October 3, 2023 — Fashion
References: us.sulwhasoo & popsugar
Sulwhasoo's Ultimate S Cream is a rich, anti-aging night cream that's powered by ginseng berry, a hero ingredient that takes 1,000 days to cultivate. As such, the K-beauty brand developed a proprietary extract that makes the berry 200 times more potent.
This potion for all skin types is hydrating and visibly firming thanks to the properties of Ginseng Berry SR, Sulwhasoo's patented anti-aging ingredient, which undergoes 15 stages of extraction and concentration. This face cream is meant to be applied first to the chin, then the cheeks, followed by the forehead, working from the center of the face to the outer areas.
This powerful anti-aging cream blends artistry and innovation, and the Ultimate S Cream is packaged in a traditionally inspired white vessel inspired by the Korean moon jar.
This potion for all skin types is hydrating and visibly firming thanks to the properties of Ginseng Berry SR, Sulwhasoo's patented anti-aging ingredient, which undergoes 15 stages of extraction and concentration. This face cream is meant to be applied first to the chin, then the cheeks, followed by the forehead, working from the center of the face to the outer areas.
This powerful anti-aging cream blends artistry and innovation, and the Ultimate S Cream is packaged in a traditionally inspired white vessel inspired by the Korean moon jar.
Trend Themes
1. Ginseng Berry Skincare - The use of ginseng berry extract in skincare products offers an opportunity for firms to tap into the growing demand for natural and potent anti-aging solutions.
2. Patented Anti-aging Ingredients - The development of proprietary extracts, like Sulwhasoo's Ginseng Berry SR, presents a chance for brands to differentiate themselves in the competitive skincare market.
3. Traditional-inspired Packaging - Incorporating traditionally inspired packaging designs, such as Sulwhasoo's white vessel inspired by the Korean moon jar, can be a disruptive method for brands to stand out on store shelves.
Industry Implications
1. Skincare - The skincare industry can explore the use of ginseng berry extract in their formulations to create innovative and effective anti-aging products.
2. Beauty - The beauty industry can benefit from developing and patenting their own unique anti-aging ingredients to drive customer interest and loyalty.
3. Packaging - The packaging industry has an opportunity to cater to brands looking for traditionally inspired designs that reflect their brand identity.
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