Trader Joe’s Old Fashioned is Pre-mixed and Ready to Drink
Katherine Pendrill — December 28, 2020 — Lifestyle
References: traderjoes
Trader Joe’s Old Fashioned is a delicious and easy way to enjoy a classic cocktail at home.
An Old Fashioned is a classic cocktail made by muddling sugar with bitters and water, and adding whiskey. While delicious, this cocktail can be difficult to make if you don't have all the ingredients on hand. As a result, Trader Joe's has decided to make things a bit easier by creating a ready-to-drink Old Fashioned — no measuring, shaking, or stirring required.
Trader Joe’s Old Fashioned is made by a trusted craft distiller, using a recipe of Bourbon whiskey, cane sugar, and a custom blend of spiced orange bitters. As Trader Joe's describes it, "Every sip is deliciously balanced between the sweetness of muddled sugar and caramel notes of Bourbon, and the citric zest of orange and bite of aromatic bitters."
Image Credit: Trader Joe's
An Old Fashioned is a classic cocktail made by muddling sugar with bitters and water, and adding whiskey. While delicious, this cocktail can be difficult to make if you don't have all the ingredients on hand. As a result, Trader Joe's has decided to make things a bit easier by creating a ready-to-drink Old Fashioned — no measuring, shaking, or stirring required.
Trader Joe’s Old Fashioned is made by a trusted craft distiller, using a recipe of Bourbon whiskey, cane sugar, and a custom blend of spiced orange bitters. As Trader Joe's describes it, "Every sip is deliciously balanced between the sweetness of muddled sugar and caramel notes of Bourbon, and the citric zest of orange and bite of aromatic bitters."
Image Credit: Trader Joe's
Trend Themes
1. Pre-mixed Cocktails - The rise of pre-mixed cocktails offers convenience and accessibility for consumers looking for a quick and easy way to enjoy classic cocktails at home.
2. Ready-to-drink Beverages - The popularity of ready-to-drink beverages continues to grow as consumers seek out convenient and hassle-free options for enjoying their favorite drinks.
3. Craft Distilled Cocktails - Craft distillers are capitalizing on the demand for high-quality pre-mixed cocktails by using their expertise to create unique and flavorful ready-to-drink options.
Industry Implications
1. Alcoholic Beverages - The alcoholic beverages industry can explore opportunities in the pre-mixed cocktail market, responding to the demand for convenient and ready-to-drink options.
2. Retail - The retail industry can tap into the growing trend of ready-to-drink beverages by offering a wide range of pre-mixed cocktails and other convenient drink options.
3. Craft Distilling - Craft distilleries can innovate by expanding their product lines to include pre-mixed cocktails, leveraging their expertise in creating unique and high-quality beverages.
5.2
Score
Popularity
Activity
Freshness
