Tim Hortons Camp Day Offers Youth a Sense of Teamwork and Community
Madison Mackay — June 7, 2018 — Social Good
References: timhortons
On Tim Hortons Camp Day, all proceeds from hot coffee sales are donated to the Tim Horton Children's Foundation, directly supporting youth from low-income communities across Canada.
Camp Day has worked to provide a life-changing experience that allows young people to foster a sense of community, leadership, teamwork and most importantly self-worth. For the past 25 years, there has been more than $175 million raised for the foundation, allowing more than 257,000 children to go to camp and participate in amazing and rewarding activities. Camper Alumni publicly speak to the kind of impact Camp Day had on their life and future, encouraging Canadians to continue to support this cause and allow future children the same opportunity.
The initiative also hosts school programs throughout the year to ensure children are continually being influenced positively and that they're positively influencing those around them. "It comes down to two things - helping kids discover their strengths and pursue a life without limits," says Dave Newnham, President & Executive Director of Tim Horton Children's Foundation.
With the slogan "Buy a coffee, change a life" Tim Hortons Camp Day continuously aims to change the lives of as many young Canadians as possible -- offering equal opportunity to those know need it most.
Camp Day has worked to provide a life-changing experience that allows young people to foster a sense of community, leadership, teamwork and most importantly self-worth. For the past 25 years, there has been more than $175 million raised for the foundation, allowing more than 257,000 children to go to camp and participate in amazing and rewarding activities. Camper Alumni publicly speak to the kind of impact Camp Day had on their life and future, encouraging Canadians to continue to support this cause and allow future children the same opportunity.
The initiative also hosts school programs throughout the year to ensure children are continually being influenced positively and that they're positively influencing those around them. "It comes down to two things - helping kids discover their strengths and pursue a life without limits," says Dave Newnham, President & Executive Director of Tim Horton Children's Foundation.
With the slogan "Buy a coffee, change a life" Tim Hortons Camp Day continuously aims to change the lives of as many young Canadians as possible -- offering equal opportunity to those know need it most.
Trend Themes
1. Youth Empowerment - Disruptive innovation opportunity: Developing programs and initiatives that empower youth from low-income communities to foster a sense of community, leadership, and self-worth.
2. Community Engagement - Disruptive innovation opportunity: Creating platforms and campaigns that encourage individuals and businesses to actively support and contribute to community initiatives.
3. Experiential Philanthropy - Disruptive innovation opportunity: Designing immersive experiences and events that connect philanthropy with tangible and meaningful outcomes for beneficiaries.
Industry Implications
1. Coffee and Beverage - Disruptive innovation opportunity: Launching donation-driven campaigns in the coffee and beverage industry to support youth-focused charitable foundations.
2. Nonprofit and Philanthropy - Disruptive innovation opportunity: Developing innovative fundraising models and strategies within the nonprofit and philanthropy sector.
3. Youth Development and Education - Disruptive innovation opportunity: Creating educational programs and initiatives that foster personal growth, leadership, and skills development among young people.
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