'Take This Lollipop' Turns Facebook Into a Stalker Flick
Marie — October 20, 2011 — Pop Culture
References: takethislollipop & webpronews
Most people are aware of the risks and dangers that come with posting all your personal information on social networking sites, but after visiting the 'Take This Lollipop' website, you might want to take some extra precautions when it comes to your profile security settings.
Created by Jason Zada, the same commercial director behind the OfficeMax 'Elf Yourself' ad, the website gathers photos, basic information, news feed updates and your location from your Facebook profile once you allow access to it. At the simple click of the 'Connect with Facebook' button, a short film is created based on your life, showing a strange man in a dark basement viewing your profile. The film ends on a cliffhanger, with the man, played by Bill Oberst Jr., driving to your current location (with the help of Google Maps), as an hour-long countdown appears on the screen (presumably the time left before the stalker finds you).
Take This Lollipop is extremely well done, with nearly flawless digital imaging and implementation of up-to-date Facebook info. If you've got a few minutes to spare, and you're in for a real scare, check out this creepy site now!
Created by Jason Zada, the same commercial director behind the OfficeMax 'Elf Yourself' ad, the website gathers photos, basic information, news feed updates and your location from your Facebook profile once you allow access to it. At the simple click of the 'Connect with Facebook' button, a short film is created based on your life, showing a strange man in a dark basement viewing your profile. The film ends on a cliffhanger, with the man, played by Bill Oberst Jr., driving to your current location (with the help of Google Maps), as an hour-long countdown appears on the screen (presumably the time left before the stalker finds you).
Take This Lollipop is extremely well done, with nearly flawless digital imaging and implementation of up-to-date Facebook info. If you've got a few minutes to spare, and you're in for a real scare, check out this creepy site now!
Trend Themes
1. Interactive Horror Experiences - Creating personalized and interactive horror experiences that leverage user data to engage and scare audiences.
2. Privacy-focused Social Networks - Developing social networks that prioritize user privacy and security in order to avoid potentially creepy and dangerous scenarios like those depicted in 'Take This Lollipop.'
3. Data-driven Storytelling - Exploring the use of data to create personalized and engaging narratives in a variety of media, from interactive experiences to films and television shows.
Industry Implications
1. Entertainment - Developing scary and innovative movies, television shows, and digital experiences that capitalize on the current interest in personalized, data-driven storytelling and interactive experiences.
2. Social Media - Incorporating advanced security and privacy features into social media platforms that allow users to control the use of their data and avoid potentially dangerous situations.
3. Marketing - Creating immersive and personalized marketing experiences that leverage user data to engage and excite audiences whilst also prioritizing user privacy and security.
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