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Summer-Themed Hydrating Smoothies

Clean the Sky - Positive Eco Trends & Breakthroughs

Planet Smoothie Reveals New Hydrating Smoothies for the Summer

— May 10, 2023 — Lifestyle
Planet Smoothie has unveiled new summer-themed hydrating smoothies featuring three different flavors. Planet Smoothies' parent company Kahala Brands' director of marketing Nicole Butcher spoke about the new smoothies, saying: "With our new smoothies, our guests will experience the perfect balance of sweet and sour in addition to the benefits of our Hydration Blast."

The new smoothies come in Sunshine & Limes, Where's the Beach?, and It's Lime Time flavors. A standout flavor in the smoothies is the Sunshine & Limes. It features strawberries, lime juice, bananas, and Planet Smoothies' Hydration Blast formula. Another standout flavor is It's Lime Time, which contains a mixture of coconut water, strawberries, lime juice, dragon fruit, and Hydration Blast. Furthermore, the launch of these smoothies will also see the return of Planet Smoothies' mango-flavored boba. These smoothies are only for a limited time until September 4.

Image Credit: Planet Smoothie
Trend Themes
1. Summer-themed Hydrating Smoothies - The creation of new summer-themed and hydrating smoothies offers an opportunity for companies in the beverage industry to innovate and introduce creative flavor combinations that cater to health-conscious consumers.
2. Limited-time Seasonal Products - The limited availability of these smoothies presents a trend for food and beverage industries to introduce seasonal menu items that create a sense of urgency and exclusivity for customers.
3. Hydration-focused Products - There is a growing trend towards wellness and hydration-focused products, providing a unique opportunity for companies to differentiate themselves through innovative and unique ingredient combinations.
Industry Implications
1. Beverage Industry - The beverage industry can benefit from offering innovative and refreshing new products such as summer-themed hydrating smoothies with unique flavors and added health benefits.
2. Fast Food Industry - Fast food chains can capitalize on the trend of seasonal and limited-time products, and innovation in beverage offerings can help to differentiate themselves from competitors and cater to a health-conscious consumer base.
3. Health and Wellness Industry - The trend towards hydration and wellness-focused products creates an opportunity for health and wellness brands to expand their offerings and create innovative combinations of natural and healthy ingredients.
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