Portland Cider's Sangria Cider Includes a Blend of Seven Different Fruits
Laura McQuarrie — January 27, 2017 — Lifestyle
References: portlandcider & bevindustry
One of the newest additions to Portland Cider's collection of Year Round Ciders is 'Sangria Cider,' which boasts a rich fruity flavor from orange, strawberry, pear, passion fruit, elderberry and lime.
The unique new beverage hybrid is made with a base of the brand's Sorta Sweet Cider, which is also one of the Year Round Ciders, as well as a blend of seven different fruits and 100% Northwest apples. As such, the Sangria Cider is being branded as a flavorful "fruit punch for grown-ups." As an alcoholic beverage that boasts a semi-sweet finish, Portland Cider specifically recommends serving it with roasted chicken, pastries and quiche.
Portland Cider's collection of Year Round Ciders also includes other inventive flavors like 'Passion Fruit,' as well as ones with humorous names like 'Kinda Dry' and 'Pearfect.'
The unique new beverage hybrid is made with a base of the brand's Sorta Sweet Cider, which is also one of the Year Round Ciders, as well as a blend of seven different fruits and 100% Northwest apples. As such, the Sangria Cider is being branded as a flavorful "fruit punch for grown-ups." As an alcoholic beverage that boasts a semi-sweet finish, Portland Cider specifically recommends serving it with roasted chicken, pastries and quiche.
Portland Cider's collection of Year Round Ciders also includes other inventive flavors like 'Passion Fruit,' as well as ones with humorous names like 'Kinda Dry' and 'Pearfect.'
Trend Themes
1. Fruity Cider Blends - The trend of combining various fruits with cider creates an opportunity for brands to produce unique and creative flavor profiles.
2. Year Round Cider Collections - The trend of offering year-round ciders supports the need for familiar, reliable, and always-available choices among consumers.
3. Adult Fruit Punch - The trend of creating adult versions of childhood beverages provides an opportunity for brands to appeal to nostalgia while still maintaining sophistication.
Industry Implications
1. Alcoholic Beverages - The alcoholic beverage industry has an opportunity to tap into new markets and introduce unique flavor profiles with fruity cider blends.
2. Craft Cider - The craft cider industry can differentiate themselves by offering year-round cider collections that provide unique and consistent flavors.
3. Premium Mixers - The trend of adult fruit punch presents an opportunity for manufacturers of premium mixers to expand their offerings beyond traditional cocktail ingredients.
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