The Cedar Point Ad Depicts the Funniest of Roller Coaster Faces
— June 6, 2013 — Pop Culture
References: cedarpoint & adweek
Roller coaster faces are known for being the silliest and most spontaneous of any facial expression. Roller coaster cameras capture passengers at their most excited, scared and nauseous, but rarely do people get to see exactly how the roller coaster's force causes these wacky visages. The new Cedar Point theme park commercial clears that up by showing in slow-motion the effect of G-force on a roller coaster passenger's face.
The commercial is hilarious. Several unwary coaster patrons are shown in a close-up. As the wind picks up, the skin on their faces wiggles around in fleshy waves. Their mouths appear way bigger than usual and their eyes squint against the heavy G-force.
This commercial is a comedic way to get theme park-goers interested in Cedar Park. By using such memorable shots and a hilarious concept, Cedar Point has ensured that people will be lining up to get inside its gates.
The commercial is hilarious. Several unwary coaster patrons are shown in a close-up. As the wind picks up, the skin on their faces wiggles around in fleshy waves. Their mouths appear way bigger than usual and their eyes squint against the heavy G-force.
This commercial is a comedic way to get theme park-goers interested in Cedar Park. By using such memorable shots and a hilarious concept, Cedar Point has ensured that people will be lining up to get inside its gates.
Trend Themes
1. Slow-motion Advertisements - Using slow-motion shots in advertisements to add comedic value and intrigue customers with memorable shots.
2. Humorous Marketing - Using humor to market a product or experience to customers, increasing brand awareness and customer engagement.
3. Capturing Memorable Moments - Using technology, such as coaster cameras, to capture memorable moments and experiences to entice customers to explore further.
Industry Implications
1. Theme Parks - Opportunity for theme parks to use slow-motion shots in their advertisements to showcase their visitors' thrilling experiences.
2. Event Photography - Opportunity for event photographers to use coaster and other cameras to capture memorable moments and provide them to customers for purchase.
3. Video Production - Opportunity for video production companies to create humorous advertisements for theme parks and other businesses to effectively market their products or services.
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