The OK Go Samsung NX100 Project Makes a Video for the Track 'Last Leaf'
Armida Ascano — November 12, 2010 — Pop Culture
References: cre8yourworld & zeutch
The OK Go Samsung NX100 collaboration is an imaginative project involving the band's new music video for the track 'Last Leaf.' The entire video is shot with an NX100 and a few pieces of toast, making for a tasty clip that will help you start the day off right.
The concept of the OK Go Samsung NX100 project falls right in line with the indie band's image of spontaneous creativity. With a few viral videos under their belt, OK Go is sure to hit a home run with this balanced meal-of-a-video.
The concept of the OK Go Samsung NX100 project falls right in line with the indie band's image of spontaneous creativity. With a few viral videos under their belt, OK Go is sure to hit a home run with this balanced meal-of-a-video.
Trend Themes
1. Collaboration Marketing - The OK Go Samsung NX100 collaboration showcases the power of collaborating with brands to create innovative and unique content.
2. Spontaneous Creativity - The OK Go Samsung NX100 project exemplifies the trend of embracing spontaneity and creativity to engage audiences in unique ways.
3. Viral Video Marketing - The success of OK Go's viral videos, including the NX100 project, highlights the trend of using awe-inspiring videos to generate widespread attention and brand awareness.
Industry Implications
1. Music - The music industry can leverage collaboration marketing to partner with brands and create visually stunning content that resonates with fans.
2. Consumer Electronics - The consumer electronics industry can capitalize on the trend of spontaneous creativity by partnering with artists to showcase their innovative products in visually captivating ways.
3. Entertainment - The entertainment industry can embrace viral video marketing to create buzz and promote artists, movies, TV shows, and other forms of entertainment to a larger audience.
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