The Nike TurboSpeed Suit Makes Athletes Run .023 Seconds Faster
Meghan Young — May 11, 2012 — Art & Design
References: nikeinc & fastcodesign
Jamaica’s Usain Bolt may be the current record holder for the 100-meter dash, but that might change sooner rather than later thanks to the Nike TurboSpeed Suit. Inspired by golf balls, the Nike TurboSpeed Suit boasts a bumpy surface and special lightweight material that can make runners .023 seconds faster over 100 meters. Designed for both genders, it might even afford female competitors a chance at finally beating the record Florence Griffith-Joyner set 24 years ago. At least, for those athletes representing America, Germany, China and Russia.
The Nike TurboSpeed Suit endured thousands of hours of wind tunnel tests, resulting in aerodynamic dimples that reduce drag on areas where resistance is strongest such as the wearer's shoulders, arms and calves--just like a golf ball. Each suit is made from the equivalent of 13 plastic bottles.
The Nike TurboSpeed Suit endured thousands of hours of wind tunnel tests, resulting in aerodynamic dimples that reduce drag on areas where resistance is strongest such as the wearer's shoulders, arms and calves--just like a golf ball. Each suit is made from the equivalent of 13 plastic bottles.
Trend Themes
1. Golf Ball-inspired Athletic Apparel - Potential innovation opportunity to incorporate aerodynamic features from golf balls into athletic apparel for improved performance.
2. Sustainable Sportswear - Potential innovation opportunity to use recycled materials like plastic bottles in the production of sportswear.
3. Performance-enhancing Sportswear - Potential innovation opportunity to use advanced materials and design for performance improvement in sportswear.
Industry Implications
1. Athletic Apparel - Athletic apparel industry can experiment with using aerodynamic features and sustainable materials to enhance performance.
2. Sporting Goods - Sporting goods manufacturers can focus on developing more performance-enhancing products using advanced and sustainable materials.
3. Fitness and Wellness - Fitness and wellness industry can integrate high-performing and sustainable sportswear to provide better experiences for customers.
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