Mister Close by Russell and George Boasts Personal Touches
Jana Pijak — March 21, 2013 — Lifestyle
References: russellandgeorge & frameweb
Inspired by the design duo's favorite geography teacher, Mister Close
by Russell and George is a cool cafe concept that boasts personal touches. Mr. Close's personal thick black moustache, dark rimmed glasses and his love for the accordion gave these childhood friends an idea for a cafe that expresses the essence of their mentor.
Known for encouraging his students, the geography teacher is honored throughout the interior of Mister Close by Russell and George. Designer Byron George pays homage to Close by creating timber furnishings as well as ceiling and wall elements that mimic the shape of an accordion instrument.
Moreover, the cafe's branding features a caricature of Close along with circle and triangle elements that are used unconventionally throughout the space.
by Russell and George is a cool cafe concept that boasts personal touches. Mr. Close's personal thick black moustache, dark rimmed glasses and his love for the accordion gave these childhood friends an idea for a cafe that expresses the essence of their mentor.
Known for encouraging his students, the geography teacher is honored throughout the interior of Mister Close by Russell and George. Designer Byron George pays homage to Close by creating timber furnishings as well as ceiling and wall elements that mimic the shape of an accordion instrument.
Moreover, the cafe's branding features a caricature of Close along with circle and triangle elements that are used unconventionally throughout the space.
Trend Themes
1. Personalized Cafe Concepts - The success of Mister Close by Russell and George demonstrates the trend of cafes incorporating personal touches to create a unique experience for customers.
2. Honoring Mentors and Inspirations - By paying homage to their geography teacher, Mister Close by Russell and George taps into the trend of businesses honoring influential figures to connect with customers on a deeper level.
3. Unconventional Branding Elements - The use of circle and triangle elements unconventionally in the branding of Mister Close by Russell and George showcases the trend of businesses taking creative approaches to differentiate their brand identity.
Industry Implications
1. Cafe and Restaurant - The success of Mister Close by Russell and George highlights the opportunity for cafes and restaurants to create unique experiences by incorporating personal touches and paying homage to mentors or inspirations.
2. Education and Mentorship - The concept behind Mister Close by Russell and George suggests the potential for the education and mentorship industry to explore innovative ways to inspire and connect with students or mentees.
3. Branding and Design - The unconventional branding elements used by Mister Close by Russell and George point to the disruptive innovation opportunities within the branding and design industry to create unique and memorable brand identities.
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