The Madame Air France September Issue is Rivetingly Retro
Sarah St.Jules — August 7, 2013 — Fashion
References: magazines.airfrance & visualoptimism.blogspot
Using both printed outfits and an incredible afro may seem like too much is going on in one editorial, however the Madame Air France September issue combined the two flawlessly.
Taking inspiration from a retro vibe, the editorial entitle 'Studio' demonstrated that there can be multiple focuses in one shoot, and that if the styling is done correctly, it will not look cluttered. The model is dressed in multiple different prints and colors, with the outfits varying in style from dresses to pantsuits. The hair and makeup is an integral part to the feeling of the shoot. The model has a fantastic afro and she has a bright orange lid and while the rest of her makeup is basic. This Madame Air France September issue showed that two competing looks can come together in order to produce a stunning editorial.
Taking inspiration from a retro vibe, the editorial entitle 'Studio' demonstrated that there can be multiple focuses in one shoot, and that if the styling is done correctly, it will not look cluttered. The model is dressed in multiple different prints and colors, with the outfits varying in style from dresses to pantsuits. The hair and makeup is an integral part to the feeling of the shoot. The model has a fantastic afro and she has a bright orange lid and while the rest of her makeup is basic. This Madame Air France September issue showed that two competing looks can come together in order to produce a stunning editorial.
Trend Themes
1. Retro-inspired Fashion - Disruptive innovation opportunity: Developing innovative styling techniques that effectively combine multiple prints and colors without appearing cluttered.
2. Diverse Hair and Makeup Styles - Disruptive innovation opportunity: Creating new techniques and products to enhance diversity in hair and makeup styles for editorials and fashion shoots.
3. Multi-focus Editorials - Disruptive innovation opportunity: Exploring creative ways to incorporate multiple focuses, such as fashion, hair, makeup, etc., in a cohesive and visually appealing manner.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Utilizing retro inspirations to revolutionize the way fashion editorials are styled and presented.
2. Beauty - Disruptive innovation opportunity: Innovating products and techniques to expand the range of hair and makeup styles showcased in editorial shoots.
3. Publishing - Disruptive innovation opportunity: Introducing new editorial concepts that incorporate diverse elements and capture the attention of readers.
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