Smartfood's Smart50 Shares Just 50 Calories Per Cup
Laura McQuarrie — October 9, 2019 — Lifestyle
References: smartfood & prnewswire
Smartfood Popcorn is making it easier than every for people to enjoy ready-to-eat, low-calorie popcorn snacks with the introduction of Smar50. Smart50 is a better-for-you snacking solution that's packed with flavors like White Cheddar or Sea Salt and only 50 calories per cup or less. This low-calorie popcorn snack was created to help people indulge in a snack that they can feel good about, all without having to make compromises when it comes to the format or flavor of the product.
The snack is made with 100% whole grain popcorn and contains no artificial flavors or preservatives. Fans of Smartfood will also notice that the new products are paired with a fresh new design with a flat, pop art feel that's clean, vibrant and modern. For on-the-go snacking, Smart50 is sold in both five- and six-ounce bags.
The snack is made with 100% whole grain popcorn and contains no artificial flavors or preservatives. Fans of Smartfood will also notice that the new products are paired with a fresh new design with a flat, pop art feel that's clean, vibrant and modern. For on-the-go snacking, Smart50 is sold in both five- and six-ounce bags.
Trend Themes
1. Low-calorie Snacks - The introduction of Smar50 is a clear disruptive innovation opportunity for food companies to explore the low-calorie snack category.
2. Better-for-you Snacks - Smart50 demonstrates an opportunity for innovation in creating better-for-you snacks that pack in tasty flavors and better nutritional value than traditional snacks.
3. Whole Grain Snacks - As consumers become more health-conscious, there is potential for disruptive innovation in the whole grain snack category to deliver healthier snack alternatives with high-quality ingredients.
Industry Implications
1. Snack Food Industry - The introduction of Smart50 presents a potential opportunity for companies in the snack food industry to develop low-calorie snack alternatives that appeal to health-conscious millennials.
2. Healthy Food Industry - Smart50 also presents an opportunity for disruptive innovation in the healthy food industry to create better-for-you snacks that are both tasty and nutritious.
3. Popcorn Industry - Smart50's use of whole grain popcorn highlights an opportunity for companies in the popcorn industry to focus on creating healthier snack options with more natural ingredients.
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