Kesha Rose Beauty Introduces Cosmetics to Adorn One's "Aura"
Laura McQuarrie — November 8, 2019 — Pop Culture
References: hipdot & refinery29
Kesha is launching her own line of colorful makeup called Kesha Rose Beauty that invites people to "get weird" and creative when it comes to expressing themselves. The makeup by the Grammy-nominated singer is designed to align with one's aura and offer fans an unconventional way of using familiar products. For instance, the line will include the dual-ended Whatever Wherever Wands, which can be used like a traditional liquid liner or used for writing on the body or creating fake tattoos.
Kesha Rose Beauty will also be defying convention with the release of a round palette in a velvet case, which stands apart from most brands that offer rectangular packaging designs. Fans can also look forward to color-changing glosses when the five-product Kesha Rose Beauty collection launches in early December.
Kesha Rose Beauty will also be defying convention with the release of a round palette in a velvet case, which stands apart from most brands that offer rectangular packaging designs. Fans can also look forward to color-changing glosses when the five-product Kesha Rose Beauty collection launches in early December.
Trend Themes
1. Creative Makeup - Kesha Rose Beauty's colorful and creative makeup line encourages self-expression and offers new and unconventional ways of using familiar products, signaling a trend towards creative makeup.
2. Multi-functional Beauty Products - Kesha Rose Beauty's Whatever Wherever Wands offer a dual-ended solution for creating traditional beauty looks as well as writing on the body or creating fake tattoos, paving the way for multi-functional beauty products.
3. Innovative Packaging Design - Kesha Rose Beauty's round palette in a velvet case defies conventional rectangular packaging designs, suggesting a trend towards innovative packaging design in the beauty industry.
Industry Implications
1. Beauty and Cosmetics Industry - Kesha Rose Beauty is introducing a new approach to makeup with an emphasis on self-expression, offering innovative and multi-functional products that can disrupt the beauty industry.
2. Fashion Industry - Kesha Rose Beauty's colorful and creative makeup line offers a new avenue for self-expression and creativity that could disrupt the traditional fashion and beauty industry.
3. Social Media Industry - Kesha Rose Beauty's makeup line is geared towards social media users who want bright and bold makeup looks that stand out on their online profiles, signaling a new trend towards social media-inspired aesthetics in the beauty industry.
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