Jack Links Beef Jerky Ad
Bianca — December 10, 2007 — Pop Culture
Jack Links Beef Jerky has come up with an unpeelievably bizarre holiday marketing project.
The e-greeting starts out with a Sasquatch wandering through the snow. He lets out of steamy breath of air, then proceeds to flair his nostrils, squint and jump around a little.
A few second later, you see the lovely holiday greeting he peed into the snow for your friend.
Lovely, funny, but what does this have to do with dehydrated, seasoned beef?
The e-greeting starts out with a Sasquatch wandering through the snow. He lets out of steamy breath of air, then proceeds to flair his nostrils, squint and jump around a little.
A few second later, you see the lovely holiday greeting he peed into the snow for your friend.
Lovely, funny, but what does this have to do with dehydrated, seasoned beef?
Trend Themes
1. Humor in Marketing Campaigns - Brands are finding ways to use unconventional humor to capture audience attention and engagement in their campaigns.
2. Unlikely Pairings in Advertising - Companies are exploring unexpected combinations to promote their products in a unique and memorable way.
3. Interactive E-greetings - As more communication shifts online, companies are incorporating interactive elements into their e-greetings to stand out and connect with their audience.
Industry Implications
1. Consumer Goods - As seen with Jack Links Beef Jerky, consumer goods companies are finding innovative ways to market products outside of traditional advertising channels.
2. Marketing & Advertising - Agencies are helping brands tap into unconventional marketing tactics to create more impactful campaigns.
3. Technology - As companies shift to more digital communications, there is increasing demand for technology solutions to create more engaging user experiences.
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