Icelandic Provisions' Skyr Helps Home Cooks Easily Add Protein to Dishes
Laura McQuarrie — May 9, 2023 — Lifestyle
While Icelandic Provisions' flavored, single-serve portions of skyr are perfect for snacking, the brand's multi-serve tubs are geared towards helping home cooks boost the protein content of their breakfast, lunch and dinner meals. Packed with probiotics, this thick and creamy Icelandic yogurt shares the benefit of a product made with just two simple ingredients. Available in Low Fat Plain and Whole Milk Plain varieties, Icelandic Provisions' skyr boasts 14 grams of protein per serving.
On social media, the brand shares its own take on classic recipes with a twist like Roasted Salmon Filet marinated in low-fat plain skyr, and Icelandic Provisions partners with content creators to share recipes like Roasted Leek & Mushroom Galette, or Crispy Onion and Herby Skyr Pasta.
On social media, the brand shares its own take on classic recipes with a twist like Roasted Salmon Filet marinated in low-fat plain skyr, and Icelandic Provisions partners with content creators to share recipes like Roasted Leek & Mushroom Galette, or Crispy Onion and Herby Skyr Pasta.
Trend Themes
1. Protein-boosted Meals - Home cooks are looking to easily add protein to their meals with the help of skyr-infused ingredients, providing opportunities for companies to innovate in convenient, protein-rich food products.
2. Twisted Classic Recipes - Icelandic Provisions' brand sharing its own take on classic recipes with a twist and partnering with content creators to create more unique, skyr-infused recipes, leading to chances for businesses to innovate in creative, unique recipes featuring skyr as an ingredient.
3. Single-serve Convenience - Icelandic Provisions' flavored, single-serve portions of skyr are perfect for snacking, highlighting opportunities for businesses to develop their own convenient, single-serve protein-rich snacks featuring skyr as a key ingredient.
Industry Implications
1. Food and Beverage - Food and beverage companies can develop new convenient, protein-rich food products featuring skyr as a key ingredient to meet the demand for high protein, healthy meals.
2. Marketing and Advertising - Marketing and advertising firms can work with companies to create unique, skyr-infused recipes and promote their protein-rich products on social media channels to drive engagement and awareness.
3. Packaging and Manufacturing - Packaging and manufacturing companies can develop innovative single-serve packaging solutions for protein-rich skyr snacks, meeting the growing demand for convenient and healthy snack options.
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