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Refreshing Low-Sugar Hard Seltzers

Clean the Sky - Positive Eco Trends & Breakthroughs

Bodega Bay Launches Two Enticing Hard Seltzer Flavours

— July 30, 2019 — Lifestyle
In the United Kingdom, Bodega Bay is offering two hard seltzer products that are sure to be a hyper-refreshing and guilt-free option for summer drinking. Each one contains 4% alcohol by volume and a total of 72 calories per can -- the container is 25 centiliters.

The product boasts a triad of ingredients -- "Brew Clear Alcohol, sparkling spring water, and fruit extracts." The two hard seltzers by Bodega Bay include one of Apple with Ginger & Acai Berry and one of Elderflower with Lemon & Mint. These tasty combinations guarantee a very refreshing and light experience, which is highly desirable during a warm summer's day.

Each can of Bodega Bay hard seltzer is made available to consumers at £ 2.95. The drink is available at select UK bars and through the Bodega Bay website.
Trend Themes
1. Low-sugar Alcohol Beverages - There is an opportunity to develop new low-sugar alcoholic beverages to meet the increasing demand for guilt-free drinking options.
2. Hard Seltzer Innovation - There is an opportunity to create unique and enticing hard seltzer flavors to stand out in the market.
3. Premium Low-calorie Drinks - There is an opportunity to expand the market for premium low-calorie drinks with elegant branding and packaging.
Industry Implications
1. Alcoholic Beverage Industry - The alcoholic beverage industry can capitalize on the trend for low-sugar drinks by investing in research and development of new products.
2. Hard Seltzer Industry - The hard seltzer industry can innovate by offering unique and refreshing flavors to stand out in a rapidly growing market.
3. Health Food and Beverage Industry - The health food and beverage industry can expand their market by creating premium low-calorie drinks that prioritize taste and aesthetic appeal.
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