'The Artisan Colour Changing Gin Kit' Creates Boldly Hued Gin at Home
Laura McQuarrie — March 16, 2019 — Lifestyle
References: firebox
The The Artisan Colour Changing Gin Kit by Firebox is a dynamic kit that provides virtually everything one needs to make their own color-changing gin at home. With the addition of one's favorite gin, users will be able to create a blue gin that takes on a pink color when tonic is added. The kit contains five corked 500-milliliter bottles to create one's own seemingly magical color-changing alcoholic drinks.
The color-changing powers of the kit can be attributed to the use of butterfly pea flowers, which take on a different tone in slightly acidic, or low pH, solutions.
With pink-colored wines and spirits being some of the most sought-after alcohol products by Millennials, this color-changing kit offers a fun way for consumers to participate in a DIY project to create their own boldly colored drinks.
The color-changing powers of the kit can be attributed to the use of butterfly pea flowers, which take on a different tone in slightly acidic, or low pH, solutions.
With pink-colored wines and spirits being some of the most sought-after alcohol products by Millennials, this color-changing kit offers a fun way for consumers to participate in a DIY project to create their own boldly colored drinks.
Trend Themes
1. Color-changing Alcoholic Drinks - Disruptive innovation opportunities include the development of more color-changing alcoholic beverages using natural ingredients.
2. DIY Cocktail Kits - Opportunities for disruptive innovation lie in creating customizable cocktail kits for consumers to make their own unique drinks at home.
3. Millennial Alcohol Preferences - Disruptive innovation opportunities exist in developing more products that cater to millennials' preferences for unique and visually appealing alcoholic beverages.
Industry Implications
1. Alcohol and Spirits - The alcohol and spirits industry can capitalize on the trend of color-changing drinks by creating new and innovative products that cater to consumer demand for visually captivating beverages.
2. DIY and Craft Kits - The DIY and craft kit industry can tap into the trend of DIY cocktail kits by offering a variety of customizable options for consumers to create their own unique drinks at home.
3. Beverage Packaging - Innovations in beverage packaging can include bottles that change color or interact with the beverage to enhance the visual experience, creating disruptive opportunities in the packaging industry.
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