'Frisbeer' is a Packaging Concept That Combines Frisbee and Beer
Laura McQuarrie — September 10, 2014 — Lifestyle
References: behance.net & packagingoftheworld
Šimon Kern's concept for 'Frisbeer' is one that combines frisbee and beer, so that it's easy to drink and play at something like an outdoor festival.
Kern's concept addresses the fact that after use, take away packaging is rendered useless. Rather than just being a handy tool for carrying that can be tossed around for a bit rather than be thrown straight into the trash. The frisbee has three slots for balancing beer cups, as well as three small holes to make the design easy to carry around. Since there are three beers that can be carried, this is the perfect number to get a game of frisbee going.
The inventive project was entered as part of the 2014 Young Package Design Competition, and was awarded the Prize of Slovak Design Center.
Kern's concept addresses the fact that after use, take away packaging is rendered useless. Rather than just being a handy tool for carrying that can be tossed around for a bit rather than be thrown straight into the trash. The frisbee has three slots for balancing beer cups, as well as three small holes to make the design easy to carry around. Since there are three beers that can be carried, this is the perfect number to get a game of frisbee going.
The inventive project was entered as part of the 2014 Young Package Design Competition, and was awarded the Prize of Slovak Design Center.
Trend Themes
1. Combining Products - The trend of combining products, like frisbee and beer, opens opportunities for innovative packaging concepts.
2. Multi-functional Packaging - The trend towards multi-functional packaging, such as frisbee-carrying designs, creates new possibilities for consumer engagement.
3. Enhanced User Experience - Designs that enhance user experience, like the frisbee-beer concept, offer opportunities for disruptive innovation in the beverage industry.
Industry Implications
1. Packaging - The packaging industry can explore new frisbee-carrying concepts to offer unique experiences and increase product functionality.
2. Consumer Goods - The consumer goods industry can leverage multi-functional packaging to create interactive and memorable brand experiences.
3. Beverage - The beverage industry can embrace innovative packaging solutions that enhance user experience and redefine social gathering experiences.
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