These Flavored Energy Bars Taste Like Pumpkin, Pecan and Gingerbread
Laura McQuarrie — November 24, 2014 — Lifestyle
References: clifbar & brandeating
For the holiday season this year, a number of new flavored energy bars are being offered from Clif Bars. These tasty-sounding seasonal flavors include Iced Gingerbread, Pecan Pie and Spiced Pumpkin Pie, taking inspiration from some of the most delightful treats you'll find on holiday tables across the country this Christmas.
The dessert-inspired energy bars are made of mostly organic ingredients and come packed with 23 essential vitamins and minerals that you can enjoy without guilt. To make these energy-packed snacks even more enticing, Clif Bars will donate one percent of its net seasonal sales to Protect Our Winters, an organization that is devoted to fighting climate change, ensuring that there will be more Christmas seasons to come in the future.
The dessert-inspired energy bars are made of mostly organic ingredients and come packed with 23 essential vitamins and minerals that you can enjoy without guilt. To make these energy-packed snacks even more enticing, Clif Bars will donate one percent of its net seasonal sales to Protect Our Winters, an organization that is devoted to fighting climate change, ensuring that there will be more Christmas seasons to come in the future.
Trend Themes
1. Flavored Energy Bars - Opportunity for creating innovative and seasonal flavors in the energy bar market.
2. Organic Ingredients - Disruption opportunity by offering energy bars made only with organic ingredients.
3. Climate Change Advocacy - Innovative marketing strategy by partnering with organizations dedicated to fighting climate change.
Industry Implications
1. Food and Beverage - Opportunity for manufacturers to expand their energy bar product lines with seasonal flavors.
2. Organic Food - Opportunity for organic food industry to tap into the growing market for healthy and organic energy bar options.
3. Climate Change Activism - Opportunity for organizations to collaborate with companies in the food industry to promote climate change advocacy.
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