The Fallen Fruit EATLACMA Project 2010 Has Launched
Katie Cordrey — February 7, 2010 — Eco
References: fallenfruit.org & blogs.laweekly
A new year-long project, EATLACMA, is a collaboration between the LA County Museum of Art and Fallen Fruit to explore the social role of food and art and the rituals of eating.
Fallen Fruit is an activist art project that started out by creating maps of fruit trees growing on or over Los Angeles’ public property. The maps served to springboard discussion about neighborhood, public/private property, and ideas about community.
As a metaphor, fallen fruit symbolizes the ways that we’ve become disconnected from the things that both literally and figuratively nourish us as human beings.
Fallen Fruit is an activist art project that started out by creating maps of fruit trees growing on or over Los Angeles’ public property. The maps served to springboard discussion about neighborhood, public/private property, and ideas about community.
As a metaphor, fallen fruit symbolizes the ways that we’ve become disconnected from the things that both literally and figuratively nourish us as human beings.
Trend Themes
1. Activist Art - Disruptive innovation opportunity: Create art projects that raise awareness and activism around important social issues.
2. Food and Art Collaboration - Disruptive innovation opportunity: Explore the intersection of food and art to create unique experiences and engage audiences.
3. Community Engagement - Disruptive innovation opportunity: Develop initiatives that foster community involvement and encourage discussions about important topics.
Industry Implications
1. Art - Disruptive innovation opportunity: Combine traditional art forms with activism to create thought-provoking and impactful works.
2. Museum - Disruptive innovation opportunity: Curate exhibitions and projects that challenge traditional museum concepts and engage visitors on a deeper level.
3. Food and Beverage - Disruptive innovation opportunity: Experiment with food as a medium for artistic expression and storytelling, creating immersive dining experiences that blur the line between food and art.
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