Interactive Faca Packaging Links Tangible Products & Augmented Reality
Laura McQuarrie — October 7, 2021 — Fashion
References: facapackaging & cosmeticsbusiness
Faca Packaging, a high-end packaging manufacturer for top cosmetics brands, links the manufacturing of packaging with digital technology to provide interactive experiences with augmented reality. Thanks to the use of AR, the manufacturer is capable of enhancing the amount of information that can usually be presented on a product package, and the experience of learning more about a product, or how to use it, becomes a much more engaging experience.
The product packaging features a QR code that can be scanned from a mobile device to start the augmented reality experience, which is compatible with iOS devices with ARKit support and Android devices with ARCore support. Ever exploring and investing in new technologies, Faca Packaging is a solution for brands that want to create engrossing experiences.
The product packaging features a QR code that can be scanned from a mobile device to start the augmented reality experience, which is compatible with iOS devices with ARKit support and Android devices with ARCore support. Ever exploring and investing in new technologies, Faca Packaging is a solution for brands that want to create engrossing experiences.
Trend Themes
1. Ar-enhanced Packaging - Manufacturers are incorporating augmented reality technology into packaging to provide immersive experiences and enhanced product knowledge.
2. QR Code Integration - QR codes are being used on product packaging to seamlessly link consumers to augmented reality experiences and product information.
3. Interactive Beauty Products - Augmented reality technology is allowing users to interact with beauty products in a new and engaging way, revolutionizing the beauty industry.
Industry Implications
1. Cosmetics Manufacturing - Cosmetics manufacturers can utilize AR packaging to create unique and interactive experiences for consumers, setting their products apart from competitors.
2. Packaging Manufacturing - Packaging manufacturers can innovate by incorporating digital technology, such as augmented reality, to enhance the value and functionality of their products.
3. Mobile Technology - With the integration of QR codes and AR technology, the mobile technology industry is experiencing new opportunities for growth and innovation.
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