Delov Digital Spoofs Volvo's Epic Split with a Chuck Norris Version
Laura McQuarrie — December 22, 2013 — Marketing
References: digitalbuzzblog
Earlier this year, Volvo released ‘The Epic Split’ video, starring Jean-Claude Van Damme performing the splits between two trucks driving in reverse. The video went absolutely viral for truly being the most epic of splits.
This parody from Delov Digital challenges Volvo’s video. It features an animated Chuck Norris — which already sets the tone for the level of epic that the video will be.
Just as Van Damme does, the animated Norris has a short monologue. The video begins quite close, showing only the face of Norris and zooms out to reveal that he’s unflinchingly performing the splits between two flying aircraft, while balancing 11 men on his head that are strung up in lights to look like a Christmas tree. The scenario is absolutely ridiculous, but it has been very successful at garnering a millions of views.
This parody from Delov Digital challenges Volvo’s video. It features an animated Chuck Norris — which already sets the tone for the level of epic that the video will be.
Just as Van Damme does, the animated Norris has a short monologue. The video begins quite close, showing only the face of Norris and zooms out to reveal that he’s unflinchingly performing the splits between two flying aircraft, while balancing 11 men on his head that are strung up in lights to look like a Christmas tree. The scenario is absolutely ridiculous, but it has been very successful at garnering a millions of views.
Trend Themes
1. Viral Spoof Videos - The popularity of spoof videos based on viral content can be leveraged for marketing purposes.
2. Animated Parody - Animated parodies can be an effective way to create humorous content with widespread appeal.
3. Ridiculous Stunts - Creating videos featuring outrageous stunts can be used to drive engagement and brand awareness.
Industry Implications
1. Marketing and Advertising - The use of viral spoof videos creates a unique opportunity to create shareable content for brands.
2. Animation - Creating animated content presents a new opportunity for humor and entertainment.
3. Entertainment - Creating outrageous stunts and parodies can lead to increased viewership and engagement for media companies.
3.5
Score
Popularity
Activity
Freshness
