This Raw Cookie Dough is Safe to Eat Straight from the Jar
Katherine Pendrill — April 20, 2016 — Lifestyle
References: becausecookiedough & foodnavigator-usa
'Because Cookie Dough' is a new line of edible vegan cookie dough that is intended to be eaten raw. Designed for children and adults alike, this sweet treat provides a safe way to indulge in a guilty pleasure.
Because Cookie Dough differs from other ready-to-bake cookie dough products because it is vegan, gluten-free, soy-free and sweetened with natural ingredients such as dates and organic coconut sugar. The lack of dairy-based ingredients mean that the product is safe to eat in its raw form, unlike other brands of cookie dough. To make the product even more fun to eat, Because Cookie Dough comes in tub-format. This allows consumers to indulge in the batter the same way they would with ice cream.
With flavors ranging from classics such as Chocolate Chip to more exotic varieties such as Lemon Chia, the edible vegan cookie dough is sure to appeal to children and adults alike.
Because Cookie Dough differs from other ready-to-bake cookie dough products because it is vegan, gluten-free, soy-free and sweetened with natural ingredients such as dates and organic coconut sugar. The lack of dairy-based ingredients mean that the product is safe to eat in its raw form, unlike other brands of cookie dough. To make the product even more fun to eat, Because Cookie Dough comes in tub-format. This allows consumers to indulge in the batter the same way they would with ice cream.
With flavors ranging from classics such as Chocolate Chip to more exotic varieties such as Lemon Chia, the edible vegan cookie dough is sure to appeal to children and adults alike.
Trend Themes
1. Edible Vegan Cookie Dough - Disruptive innovation opportunity: Develop and market a line of safe-to-eat raw cookie dough that is vegan, gluten-free, and uses natural sweeteners.
2. Tub-format Desserts - Disruptive innovation opportunity: Create desserts in tub-format, allowing consumers to indulge in the treat in a similar way to ice cream.
3. Exotic Flavored Treats - Disruptive innovation opportunity: Introduce unique and exotic flavors to traditional treats, appealing to a broad range of consumers.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunity: Explore new ways to create vegan and allergen-friendly food products that cater to the growing demand for healthier alternatives.
2. Snack Foods - Disruptive innovation opportunity: Develop innovative snack food products that offer a guilt-free indulgence to consumers looking for convenient, tasty, and healthy options.
3. Dessert Manufacturing - Disruptive innovation opportunity: Reinvent the dessert manufacturing industry by focusing on unique packaging formats and flavors that deliver a memorable experience to consumers.
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