The Ikea Catalog App Helps You Visualize Your Home Decor Ideas
Rahul Kalvapalle — August 21, 2016 — Art & Design
References: itunes.apple & brit.co
Swedish furniture retail giant Ikea has gone ahead and released an innovative new decor app that is designed to make it easier than ever for you to go about planning and visualizing your ideas for decorating your room, home or office space.
This particular app partially functions as an app-based version of the famous Ikea paper catalog as well as other magazines, allowing you to see photos of the latest and greatest furniture and decor collections.
However the highlight feature of this decor app is the fact that it enables you to make use of 360-degree visualizations to get next-level insights into how different products look, with augmented reality functionality helping you test your design instinct. The end result is that you can make more well-informed and insightful purchasing decisions by doing your visual research beforehand.
This particular app partially functions as an app-based version of the famous Ikea paper catalog as well as other magazines, allowing you to see photos of the latest and greatest furniture and decor collections.
However the highlight feature of this decor app is the fact that it enables you to make use of 360-degree visualizations to get next-level insights into how different products look, with augmented reality functionality helping you test your design instinct. The end result is that you can make more well-informed and insightful purchasing decisions by doing your visual research beforehand.
Trend Themes
1. Augmented Reality Visualization - The use of augmented reality in decor apps allows users to visualize different products in their own spaces, revolutionizing the way they make purchasing decisions.
2. Virtual Catalogs - Virtual catalogs in decor apps provide an interactive and immersive experience for users, offering a convenient way to explore and discover new furniture and decor collections.
3. Design Instinct Testing - Decor apps with augmented reality functionality enable users to test their design instinct and experiment with different furniture and decor options in a virtual environment.
Industry Implications
1. Furniture Retail - Furniture retailers can capitalize on the trend of augmented reality decor apps by developing their own apps that allow customers to visualize products in their homes before making a purchase.
2. Interior Design - Interior designers can leverage virtual catalogs in decor apps to showcase their work and provide clients with a realistic visualization of their design ideas.
3. Home Decor Ecommerce - Home decor eCommerce platforms can integrate augmented reality functionality into their apps to offer a more immersive and personalized shopping experience for customers.
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