Root Offers a Cocktail Party Pack of All Natural Cocktail Mixers
Elena Rahman — November 16, 2021 — Lifestyle
References: rootcrafted
The Cocktail Party Pack by Root offers the perfect holiday cocktail mixers. Root Crafted was created by two moms inspired by organic and natural cocktails. The beverage-supplementing brand offers consumers all-natural and organic cocktail mixers for a versatile range of beverage possibilities.
The uniquely blended selections are made with natural ingredients to create delicious drinks. Consumers can purchase a Cocktail Party Pack as a gift for a holiday host or to host their own seasonal parties. The pack contains four all-natural and delicious cocktail mixers. The pack includes the refreshing Lemongrass mixer, the hibiscus tea Hibi-Hibi mixer, the zesty Au Pear, and the antioxidant-infused Granada mixer in 40z bottles. It also contains one Root Jigger for easy cocktail measurements.
Image Credit: Root
The uniquely blended selections are made with natural ingredients to create delicious drinks. Consumers can purchase a Cocktail Party Pack as a gift for a holiday host or to host their own seasonal parties. The pack contains four all-natural and delicious cocktail mixers. The pack includes the refreshing Lemongrass mixer, the hibiscus tea Hibi-Hibi mixer, the zesty Au Pear, and the antioxidant-infused Granada mixer in 40z bottles. It also contains one Root Jigger for easy cocktail measurements.
Image Credit: Root
Trend Themes
1. Organic Cocktail Mixers - The rise in demand for natural and organic cocktail mixers is a disruptive innovation opportunity for beverage companies to create healthier and more sustainable products.
2. Convenient Cocktail Party Packs - The trend towards pre-packaged and curated cocktail party packs presents a disruptive innovation opportunity for businesses to offer easy, all-in-one solutions for hosting events.
3. Herbal and Antioxidant-infused Cocktails - The popularity of herbal and antioxidant-infused cocktails is a disruptive innovation opportunity for beverage companies to offer functional and health-promoting alcoholic beverages.
Industry Implications
1. Beverage Industry - The trend towards organic and natural cocktail mixers presents an opportunity for beverage companies to expand their product lines and cater to health-conscious consumers.
2. Gift and Party Industry - The rise in demand for cocktail party packs opens up a disruptive innovation opportunity for gift and party companies to offer curated sets that make hosting events easy and convenient.
3. Health and Wellness Industry - The trend towards functional and health-promoting cocktails creates an opportunity for the health and wellness industry to collaborate with beverage companies and create new products that appeal to health-conscious consumers.
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