Jelly Belly's Cocktail Classics Feature Flavors Like Mimosa
Laura McQuarrie — July 1, 2021 — Lifestyle
References: jellybelly & foodbusinessnews.net
At the Sweets & Snacks Expo, Jelly Belly introduced all-new flavors of its non-alcoholic Cocktail Classics jelly beans. For some time now, fans have been enjoying flavors like pomegranate cosmo, margarita, mojito, strawberry daiquiri and pina colada. The expanded collection of cocktail-inspired jelly beans introduces a fresh trio of flavors with mimosa, gin and tonic and Moscow miule.
These gourmet jelly beans set themselves apart from the usual fruity flavors and they share a sophisticated way for candy fans to experience the flavors of their favorite drinks in new ways. Perfect for sharing, the jelly bean boxes are organized with bean-shaped compartments that separate the candies by color and flavor type. The ready-to-enjoy Jelly Belly Cocktail Classics are perfect for solo snacking or sharing.
These gourmet jelly beans set themselves apart from the usual fruity flavors and they share a sophisticated way for candy fans to experience the flavors of their favorite drinks in new ways. Perfect for sharing, the jelly bean boxes are organized with bean-shaped compartments that separate the candies by color and flavor type. The ready-to-enjoy Jelly Belly Cocktail Classics are perfect for solo snacking or sharing.
Trend Themes
1. Non-alcoholic Cocktail-inspired Candy - Creating non-alcoholic candies that capture the essence of popular cocktails creates an opportunity for businesses to appeal to customers who enjoy these flavors without drinking.
2. Gourmet Jelly Beans - Developing unique and sophisticated flavors can make jelly beans more appealing to adults, providing an opportunity to attract a new market and differentiate from traditional fruity flavors.
3. Candy as a Sharing Experience - Creating candy boxes with bean-shaped compartments can provide an opportunity for businesses to appeal to customers who enjoy sharing candy with friends and family.
Industry Implications
1. Candy Manufacturing - Incorporating non-traditional flavors into candy products can help companies stand out in the saturated candy industry market.
2. Alcohol Alternatives - Creating non-alcoholic flavored candy can provide an opportunity for companies to reach consumers who are seeking alcohol alternatives in their food and drink choices.
3. Snack Packaging - Innovating new and unique ways to package and display snack products can create attractive shelf appeal and increase consumer demand.
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