These Princes Canned Vegan Ready Meals are Affordable
Michael Hemsworth — February 18, 2022 — Marketing
These Princes canned vegan ready meals are being launched by the brand in the UK to provide consumers with a way to enjoy a plant-based meal without having to spend ample time preparing ingredients in the kitchen. The product comes as an affordable option for consumers to pick up when seeking out a quick option that's perfect for a lunch or a midweek dinner. The product comes in four varieties including Vegetable Green Thai Curry, Lentil & Mushroom Bolognese, Chunky Mixed Veg Curry and Mexican Mixed Bean Chilli.
Commercial Director for Food at Princes Dean Towey commented on the new Princes canned vegan ready meals saying, "This new range of vegan canned ready meals answers demand from shoppers who love canned food and want even more variety. Princes plant-based ready meals aim to show that eating vegan food doesn’t have to be expensive, time-consuming or difficult. We hope these new products will help even more people incorporate delicious vegan meals into their repertoire.”
Image Credit: Princes
Commercial Director for Food at Princes Dean Towey commented on the new Princes canned vegan ready meals saying, "This new range of vegan canned ready meals answers demand from shoppers who love canned food and want even more variety. Princes plant-based ready meals aim to show that eating vegan food doesn’t have to be expensive, time-consuming or difficult. We hope these new products will help even more people incorporate delicious vegan meals into their repertoire.”
Image Credit: Princes
Trend Themes
1. Plant-based Convenience Meals - Opportunity for companies to develop affordable, convenient, and sustainable plant-based meals to meet the increasing demand for healthier food options.
2. Canned Food Innovation - Canned food companies can innovate by producing healthier, plant-based and ready-to-eat meals that are convenient and affordable for consumers.
3. Vegan Meal Solutions - The rise in demand for vegan meals creates opportunities for brands to create affordable and delicious plant-based options in a ready-to-eat format.
Industry Implications
1. Canned Food Industry - Companies can capitalize on the growing demand for healthy, plant-based, and convenient food options, by investing in the research and production of canned meals with more variety of ingredients.
2. Food Retail Industry - Opportunity for retail stores to supply a wide range of affordable, vegan and ready-to-eat canned food options to meet the needs of consumers seeking quick meal solutions.
3. Food Delivery Services - Food delivery companies can expand their plant-based options by partnering with canned food producers to offer affordable and convenient vegan meal options to their consumers.
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