Eastpak and UNDERCOVER Join Forces on a Bag Collection
Japanese streetwear imprint UNDERCOVER works in collaboration with American backpack label Eastpak on a new bag collection together for the season. The duo has joined forces to deliver three bag types that embody UNDERCOVER's notable theme of Chaos/Balance.
The first of the capsule includes traditional padded backpacks that have a large main pouch joined by two smaller zipped pouches at the base of the bag. It comes in a tonal palette of red, green, black, or grey marl. This is then followed by the Eastpak duffle bag that comes in a simplistic form along with a spacious interior and a bonus pouch at the front -- this comes in blue or red. It is then rounded out by a classic crossbody bag in yellow, blue, black, or sand.
Image Credit: UNDERCOVER
The first of the capsule includes traditional padded backpacks that have a large main pouch joined by two smaller zipped pouches at the base of the bag. It comes in a tonal palette of red, green, black, or grey marl. This is then followed by the Eastpak duffle bag that comes in a simplistic form along with a spacious interior and a bonus pouch at the front -- this comes in blue or red. It is then rounded out by a classic crossbody bag in yellow, blue, black, or sand.
Image Credit: UNDERCOVER
Trend Themes
1. Streetwear Bag Collaborations - More fashion brands will partner with streetwear brands to create unique and stylish bag collections.
2. Chaos/balance Design - Designers will create more products that feature a balance between chaos and structure.
3. Multi-functional Bags - Bags that can serve multiple purposes and have unique features will gain popularity in the market.
Industry Implications
1. Fashion - Fashion brands can collaborate with streetwear labels to introduce new bag collections and tap into the growing streetwear market.
2. Design - Designers can explore the concept of balance and chaos in their products which will appeal to consumers looking for unique and interesting designs.
3. Luggage and Travel - Luggage and travel companies can create innovative and multi-functional bags that appeal to consumers looking for convenience and versatility.
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