UNDERCOVER Joins WTAPS on the ONE ON ONE Collection
References: store.undercoverism & hypebeast
Japanese imprints UNDERCOVER and WTAPS are the latest duo to work in collaboration alongside one another as the two launches the ONE ON ONE collection. There are four new designs that join its roster and the ONE ON ONE patchwork is the highlighting element.
It can be seen detailing all three shirts as the broadcloth shirt comes in white and brown tonal palettes. It is detailed with the patch replacing the buttons on the chest of the designs. Both of the shirts come in black and have the patchwork seen along with co-branding details at the hem. It is rounded out by bucket hats in the neutral colorways of black and tan options and finished with embroidered branding.
Image Credit: UNDERCOVER
It can be seen detailing all three shirts as the broadcloth shirt comes in white and brown tonal palettes. It is detailed with the patch replacing the buttons on the chest of the designs. Both of the shirts come in black and have the patchwork seen along with co-branding details at the hem. It is rounded out by bucket hats in the neutral colorways of black and tan options and finished with embroidered branding.
Image Credit: UNDERCOVER
Trend Themes
1. Collaborative Streetwear Collections - The trend in streetwear is for high-end brands to collaborate with each other to create unique clothing lines that combine their distinct styles.
2. Patchwork Designs - Patchwork designs are becoming more popular in clothing lines and provide an opportunity for innovative approaches to classic designs.
3. Neutral Tones - Neutral tones such as black, white, and brown are popular in streetwear and can be combined in unique ways to create new styles.
Industry Implications
1. Streetwear Clothing - Streetwear clothing will continue to grow with the rise of collaborative campaigns and creativity in design.
2. Luxury Fashion - The trend of high-end and luxury brands working together suggests an opportunity to market and design clothing for individuals who appreciate unique and exclusive designs.
3. Accessories - The bucket hats and other accessories of the ONE ON ONE collection shows growth in accessory development in addition to designs being applied creatively with patches and co-branding.
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