Undercover and Eastpak Join to Connect a Coat to a Bag
References: highsnobiety
Undercover and Eastpak work in collaboration and this time around, the duo launch a special functional wearable that blends together a coat with a bag. The concept brings the hybrid design to life and speaks to the expertise of both contributing labels as Eastpak is a professional in the space of bag design and Undercover is a recognizable and iconic name in streetwear fashion.
Each design has a big zipped pocket on the bag that is marked with the Eastpak label and cut and attached to replicate the look of the name Eastpak nylon bags that the label is known for. The handles are sewn under the collar and come in a short red option or a long yellow option.
Image Credit: Mr Porter
Each design has a big zipped pocket on the bag that is marked with the Eastpak label and cut and attached to replicate the look of the name Eastpak nylon bags that the label is known for. The handles are sewn under the collar and come in a short red option or a long yellow option.
Image Credit: Mr Porter
Trend Themes
1. Bag-attached Wearables - There is an opportunity for other fashion labels to join forces with tech companies to create functional wearables that combine clothing with storage.
2. Hybrid Design - The rise of hybrid design in fashion could see a potential opportunity for designers to merge different products and create multifunctional pieces.
3. Collaborative Fashion - More collaborations between fashion labels with different areas of expertise could result in innovative designs that tap into the strengths of each partner.
Industry Implications
1. Fashion - The fashion industry could benefit from incorporating functional design elements into their products, creating wearables that can be both stylish and practical.
2. Tech - The tech industry could partner with fashion labels to incorporate technology into wearables, such as creating smart fabrics or integrating storage solutions.
3. Travel - The travel industry could benefit from bag-attached wearables, such as combining a jacket with a backpack for easier and more convenient travel.
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