Avallen's Climate-Positive Calvados Comes in a Paper Bottle
Laura McQuarrie — March 17, 2022 — Lifestyle
References: avallenspirits & barmagazine
Spirits company Avallen is introducing a paper bottle made from 94% recycled paperboard with a food-grade pouch. This bottle boasts less than a fifth of the CO2 emissions of a standard glass bottle and weighs just 85 grams and lower transportation emissions.
Avallen’s co-founder Tim Etherington-Judge says, "Packaging is an area where there is room for improved environmental performance. Spirits have almost always come in single-use glass bottles, with large embodied carbon emissions, as well as the raw material extraction of sand." With this paper bottle, consumers will be able to enjoy a beautifully branded bottle that's durable and ready to enjoy during outdoor events. Additionally, the bottle is an ideal ecommerce solution, especially when handled by delivery couriers.
Avallen’s co-founder Tim Etherington-Judge says, "Packaging is an area where there is room for improved environmental performance. Spirits have almost always come in single-use glass bottles, with large embodied carbon emissions, as well as the raw material extraction of sand." With this paper bottle, consumers will be able to enjoy a beautifully branded bottle that's durable and ready to enjoy during outdoor events. Additionally, the bottle is an ideal ecommerce solution, especially when handled by delivery couriers.
Trend Themes
1. Eco-friendly Packaging - Companies can explore creating more eco-friendly packaging options for a reduction in carbon emissions and environmental impact.
2. Sustainable Supply Chain - Businesses can aim for a sustainable supply chain and reduce transportation emissions by looking for alternative, eco-friendly raw materials.
3. Ecommerce Packaging - With the growing trend of e-commerce, companies can explore creating eco-friendly packaging solutions for online deliveries.
Industry Implications
1. Spirits Industry - Spirits companies can innovate their packaging for a reduction in carbon emissions and environmental impact
2. Packaging Industry - Packaging companies can explore alternative, more eco-friendly materials for their products.
3. Ecommerce Delivery Industry - Delivery couriers can explore more sustainable packaging options for their e-commerce deliveries.
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