This Good Nature Market Treat Uses Commonly Discarded Ingredients
Laura McQuarrie — March 21, 2025 — Lifestyle
References: foodnavigator-asia
Good Nature Market's Thinned Apple Madeleines give new life to commonly discarded ingredients like thinned apples and upcycled cacao husks. This new addition to the Good Cacao series joins a range of products made with upcycled cacao husks—a by-product of the chocolate-making process. With these madeleines, cacao husk powder is kneaded into the dough to add richness.
Fruit thinning is the process of selectively removing excess fruit from a tree or plant to improve the size, quality, and overall health of the remaining fruit, and thinned apples—well-balanced in sweetness and acidity—from Japan's top apple producer, Hirosaki, were chosen.
These sweet treats made with ingredients that have been given new life are packaged in tea canisters, which are giftable and freshness-preserving. In fact, the use of can packaging is said to extend their shelf life to 12 months.
Fruit thinning is the process of selectively removing excess fruit from a tree or plant to improve the size, quality, and overall health of the remaining fruit, and thinned apples—well-balanced in sweetness and acidity—from Japan's top apple producer, Hirosaki, were chosen.
These sweet treats made with ingredients that have been given new life are packaged in tea canisters, which are giftable and freshness-preserving. In fact, the use of can packaging is said to extend their shelf life to 12 months.
Trend Themes
1. Upcycled Ingredients Movement - Products like Good Nature Market's madeleines spotlight the growing trend of using upcycled ingredients, encouraging sustainable consumption practices.
2. Extended Shelf Life Solutions - Innovations in packaging, such as tea canisters, are enhancing shelf life significantly, presenting opportunities for waste reduction in the food industry.
3. Regenerative Dessert Creations - Desserts crafted with new forms of ingredients, like thinned apples and cacao husks, showcase a shift towards regenerative culinary practices and gourmet sustainability.
4. Gift-ready Confectionery Packaging - Packaging that doubles as a gifting option, with its eco-friendly appeal, is transforming the consumer's perception of sustainable products.
Industry Implications
1. Sustainable Food and Beverage - As the food industry leans towards upcycled ingredients, there's a marked shift towards reducing food waste while capturing consumer interest.
2. Eco-friendly Packaging Solutions - Innovations such as canned packaging for extended freshness are driving the eco-friendly packaging industry forward, with significant opportunities for growth.
3. Gourmet and Specialty Foods - Embracing unique upcycled ingredients in high-quality products is drawing attention to the gourmet and specialty foods industry, where sustainability and flavor meet.
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