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100 Couture Branding Innovations

From Luxury Taxidermy to Fashionista Fingertips

— July 30, 2012 — Art & Design
From Louis Vuitton to Chanel, the world's most luxurious fashion labels are taking branding to the next level with a bold strategy at marketing their exclusive products.

Both unexpected and unconventional, this strategy often aims to reach out to a wider consumer base which does not solely include a group inclined to great wealth. Whether working in collaboration with other known corporations or relying on an homage from a dedicated fan base, the world's luxury brands are all about the unconventional.

From luxury label taxidermy to chic cupcake sweets, these couture branding innovations are reaching out to budding fashion lovers as well as loyal brand enthusiasts. Whether showcased on couture contraceptive packages and designer breakfast foods or on fashionista fingertips, these bold brands are embracing non-traditional marketing methods.
6.9
Score
Popularity
Activity
Freshness
100
Couture Cleansing Blotters
Couture Cleansing Blotters
CHANEL's LE COTON Cosmetic Pads Make Wash Time Luxurious
<
99
Search Engine Masterpieces
Search Engine Masterpieces
These Takashi Murakami Google Doodles Solidify the Artist's Importance
<
98
Fashionable High Tea
Fashionable High Tea
The Knightsbridge Luxury Hotel Pret-A-Portea SS2010 Collection
<
97
Unprecedented Couture House Tours
Unprecedented Couture House Tours
LVMH Open House Reveals Heritage Sites & Workshops to Public
<
96
Designer Charitable Dolls (UPDATE)
Designer Charitable Dolls (UPDATE)
Frimousses de Createurs Dolls Help Children in Darfour
<
95
Haute Graphic Prints
Haute Graphic Prints
The Andre for Louis Vuitton St. Tropez Portfolio is a Beautiful Collectible
<
94
Deconstructed Couture Creatures
Deconstructed Couture Creatures
Artist Billie Achilleos Creates Pieces for Louis Vuitton
<
93
Luxurious Waffle Makers
Luxurious Waffle Makers
This Sculpture by Andrew Lewicki will Make Many Fashionistas Fall in Love
<
92
Cinematic Couture Shops
Cinematic Couture Shops
Louis Vuitton 'Roma Etoile' Boutique Will House a Small Theater
<
91
Contra-Warholian Art
Contra-Warholian Art
Murakami Turns Artwork Into Everyday Objects
<
90
Fashion House Museum Exhibits
Fashion House Museum Exhibits
Pushkin Museum Inspiration Dior Installation is for Fashionistas
<
89
Designer Chocolate Suites
Designer Chocolate Suites
Karl Lagerfeld Uses 10 Tons of Chocolate for This Tasty Hotel Room
<
88
Newborn Designer Pumps
Newborn Designer Pumps
The Bond St. London Louis Vuitton Store Hatches New Shoes
<
87
Fashion Mogul Caricatures
Fashion Mogul Caricatures
SpongeBob Squarepants is Remixed by Artist Mike Federiqo
<
86
Couture Cycle Sports
Couture Cycle Sports
The Louis Vuitton Polo Bike is a Luxurious Alternative to Other Bicycles
<
85
Designer Edition Phones
Designer Edition Phones
Sony Ericsson Z310 Mobile Phone Off The Catwalk
<
84
Luxe Designer Earphones
Luxe Designer Earphones
Prada Headphones are a Fashion-Forward Gadget
<
83
Euro Fashion Commuters
Euro Fashion Commuters
Louis Vuitton x Intersection Magazine Give Vehicles a Chic Makeover
<
82
Couture Toy Animals
Couture Toy Animals
Billie Archilleos Creates Louis Vuitton ‘Maroquinaris Zoologicae'
<
81
Glamorous Designer Bandages
Glamorous Designer Bandages
Brandages are a Chic Way to Cover Up a Wound
<
80
Couture Gas Masks (UPDATE)
Couture Gas Masks (UPDATE)
Conceptual Artist Diddo Parodies Modern Consumerism
<
79
$70,000 Retro Trunks
$70,000 Retro Trunks
Louis Vuitton's Malle Chaussures is Vintage-Chic at its Best
<
78
Luxuriously Lubricated Contraceptives
Luxuriously Lubricated Contraceptives
The Louis Vuitton $68 Condom is a Pricey Pleasure
<
77
Luxury Design Literature
Luxury Design Literature
Louis Vuitton ‘Architecture & Interiors' Book is a Trendy Lux
<
76
Couture-Inspired Cars
Couture-Inspired Cars
The Saab Fashionista Evokes Karl Lagerfeld & Chanel Style
<
75
Another Designer Mobile
Another Designer Mobile
Armani Samsung Phone
<
74
Designer Itineraries
Designer Itineraries
Louis Vuitton 2010 City Guide Will Make You Worldly
<
73
Classy French Fashion Sweeteners
Classy French Fashion Sweeteners
Freshen up the Meal with Miel de la Belle Jardiniere Honey
<
72
Extravagant Sci-Fi Models
Extravagant Sci-Fi Models
This Star Wars Luxury Brand Mash-Up Brings Nerds & Fashionistas Together
<
71
Designer Toolbelts
Designer Toolbelts
S.STEIN's Fashion Accessory for Tools
<
70
Famous Fashion Figures Portraits
Famous Fashion Figures Portraits
Craig Redman Protagonist Exhibition Features Fashionable Faces
<
69
Fashion Segways
Fashion Segways
Chanel-Branded Segway Is The Black Beauty of Personal Transit
<
68
Louis Vuitton Aston Martins
Louis Vuitton Aston Martins
Ultra Luxurious LVMH Supercars
<
67
The Pope Wears Prada
The Pope Wears Prada
Part 2
<
66
Runway-Worthy Smartphones
Runway-Worthy Smartphones
The LG 3.0 Prada is a Fashionable iPhone Alternative
<
65
Controversial Couture Weapons
Controversial Couture Weapons
This Louis Vuitton Handgun from Machine Guns Vegas is Luxurious
<
64
Cellular Fashion Mergers
Cellular Fashion Mergers
'Fashion Fusion' Launches LG Dare, LG Reveal, LG Voyager
<
63
Monogrammed Abodes
Monogrammed Abodes
The Louis Vuitton House is the Next Step for Label Lovers
<
62
Edible Designer Replicas
Edible Designer Replicas
Nancy Wu's Clutch is Made Out of Real Beef Jerky
<
61
Prada and LG Phone
Prada and LG Phone
Worlds First Completely Touch Screen Mobile (Video)
<
60
CHANEL 3rd
CHANEL 3rd
Low Cost Perfume for the Third World
<
59
2 in 1 Luxury Mobiles
2 in 1 Luxury Mobiles
Dior Phone
<
58
Rosy Fashion Logos
Rosy Fashion Logos
'Drowning in Brands' Shows Iconic Brands Through a Rosy Lens
<
57
Designer PSAs
Designer PSAs
Karl Lagerfeld Road Safety Campaign
<
56
Luxury Sporting Goods
Luxury Sporting Goods
Football Meets Fashion
<
55
Incarcerated Logo Defilement
Incarcerated Logo Defilement
Graffiti Artist ‘Zevs' Gets Arrested for Painting
<
54
Leather Band-Aids
Leather Band-Aids
Scott Amron's Badass Black Bandages for Fashionable First Aid
<
53
Designer Phone Boom
Designer Phone Boom
Mobile Companies Cash In On Fashion Designers
<
52
Celeb Weight Loss Tips
Celeb Weight Loss Tips
Karl Lagerfeld's Slimming Words of Fashion Wisdom
<
51
High-End Designer Books
High-End Designer Books
'Louis Vuitton: Art, Fashion & Architecture' to be Released
<
50
Luxury Fashion Liquor
Luxury Fashion Liquor
Martini Gold By Dolce & Gabbana is Stylishly Delicious
<
49
Luxury Ashtray
Luxury Ashtray
Gold 'Up Yours' Ashtray
<
48
Vibrant Designer Boutiques
Vibrant Designer Boutiques
Takashi Murakami Takes On Louis Vuitton's Omotesando Store
<
47
Fashionably Decadent USBs
Fashionably Decadent USBs
Louis Vuitton Damier Creates Luxurious Office Equipment
<
46
CGI Cartoon Models
CGI Cartoon Models
The Harper's Bazaar Smurfette Spread Features the Blue Lady
<
45
Status Loaf Spoofs
Status Loaf Spoofs
Give Us This Day Our Daily Designer Bread
<
44
Iconic Designer Posters
Iconic Designer Posters
The Fashion Crowd Series Illustrates Style's Elite
<
43
Delicate Couture Art
Delicate Couture Art
The Perfect Girls Series by Maria Gomez Depicts Couture-Clad Women
<
42
Haute Animal Purses
Haute Animal Purses
The Louis Vuitton Store Window Features Adorable Purse Creatures
<
41
Luxurious Literary Accessories
Luxurious Literary Accessories
This Louis Vuitton Bookmark Will Make You Look Smart and Classy
<
40
Louis Vuitton Travel Guides
Louis Vuitton Travel Guides
City Guide 2007 for All Those Wanting to Travel the LV Way
<
39
Wild Window Storefronts
Wild Window Storefronts
The Louis Vuitton Ostrich Displays are Beckoning People Inside
<
38
Classic Couture Makeovers
Classic Couture Makeovers
The Fashion Art of Jason Alper Literally Stylizes the Classics
<
37
Designer Breakfast Foods
Designer Breakfast Foods
The Cereal Couture Series Gives Morning Meals a Luxury Lift
<
36
Couture Cola Campaigns
Couture Cola Campaigns
The Karl Lagerfeld Diet Coke 2011 Campaign is Pretty in Pink
<
35
Louis Vuitton-Inspired Cardboard
Louis Vuitton-Inspired Cardboard
Branded Packaging Makes Bubble Wrap Passe
<
34
Couture Sausage Links
Couture Sausage Links
The Linus Morales Fabulous Food Shoot Features Branded Edibles
<
33
Haute Designer DJ Booths
Haute Designer DJ Booths
Custom Louis Vuitton Acrylic DJ Booth For Really Swank Fetes
<
32
Parisian Surfboards
Parisian Surfboards
Chanel Sports Collection Brings Style to the Sports World
<
31
Designer Period Protection
Designer Period Protection
Kotex Hires Patricia Field to Create Pretty Pads
<
30
High Fashion Pyramids
High Fashion Pyramids
Louis Vuitton Pop-Up Store Erects Speedy Bags as Art
<
29
Louis Vuitton Motorcycle
Louis Vuitton Motorcycle
<
28
Fashionista Cartoon Families
Fashionista Cartoon Families
The ‘Fashion Simpsons' Series Presents Cartoons in Couture
<
27
Luxury Branded Bananas
Luxury Branded Bananas
Kazuki Guzman Marks Up Fruits for Playful & Humorous Artwork
<
26
Artfully-Abused Logos
Artfully-Abused Logos
Counterfeit Chanel Art
<
25
Couture Vehicle Upholstery
Couture Vehicle Upholstery
Jazz Up Your Ride with a Louis Vuitton Car Interior
<
24
Fashionista Fingertips
Fashionista Fingertips
Sophy Robson Creates Designer Nails Emblazoned With Logos
<
23
Luxury Label Taxidermy (UPDATE)
Luxury Label Taxidermy (UPDATE)
The Deyrolle Louis Vuitton Exhibition is Stuffed With Style
<
22
Couture Cupcakes
Couture Cupcakes
Lisa Edsalv Creates Fashionable and Delectable Desserts
<
21
Lambskin and Gold Champagne Bottles
Lambskin and Gold Champagne Bottles
Moet & Chandon ‘Midnight Gold'
<
20
Couture Rock Instruments
Couture Rock Instruments
Chanel Guitar for Fashionista Musicians
<
19
Edible Handbags
Edible Handbags
Louis Vuitton and Gossip Girl Fantasy Cakes Made to Order
<
18
Exquisite Couture Temp Stores
Exquisite Couture Temp Stores
Louis Vuitton Pop-Up Shop Opens for Cannes Film Festival
<
17
Scannable Window Shopping
Scannable Window Shopping
John Lewis Virtual Shop Lets People Conveniently Click and Collect
<
16
High Class Brandaptations
High Class Brandaptations
People Take the Louis Vuitton Logo to the Next Level (UPDATE)
<
15
Couture Cakes
Couture Cakes
Marc Jacobs / Louis Vuitton Tribute Patchwork Dessert
<
14
Fashionable Sound Systems
Fashionable Sound Systems
The Louis Vuitton Speakers are Music to Gold-Garnished Ears
<
13
Dangerous Designer Weapons
Dangerous Designer Weapons
Peter Gronquist's Fashions of Destruction
<
12
Movable Fashion Buildings
Movable Fashion Buildings
Rem Koolhaas Designs the Prada Transformer in Seoul
<
11
Designer Weapons
Designer Weapons
The Revolution Will Be Fabulous Exhibit
<
10
Glamorous Foodtography
Glamorous Foodtography
Paul Lowe Makes Food Styling Resemble High Fashion Shoots
<
9
Chanel Tennis Racket
Chanel Tennis Racket
Sport Equipment For The Brand Conscious
<
8
High Fashion Russian Dolls
High Fashion Russian Dolls
Vogue Russia Matrioshka Party
<
7
Branded Baby Bottles
Branded Baby Bottles
The Dolce & Gabbana Feeding Set
<
6
Midas Touch Artillery
Midas Touch Artillery
Peter Gronquist Strikes Again with Designer Gold Guns
<
5
Designer Origami Cards
Designer Origami Cards
People Will Bend Over Backwards for a Louis Vuitton Invitation
<
4
Logo Ubiquity
Logo Ubiquity
Overuse of Louis Vuitton's Logo
<
3
Haute Couture Coups
Haute Couture Coups
The FS Monogramed Mini Cooper is a 252hp Louis Vuitton Handbag
<
2
Haute Couture Cupcakes
Haute Couture Cupcakes
From Chanel to Louis Vuitton, Sweet Fashion-Inspired Desserts
<
1
Haute Couture Contraceptives
Haute Couture Contraceptives
The Chanel Condoms Urge You to 'Keep It Classy'
<