'Louis Vuitton: Art, Fashion & Architecture' to be Released
Shelby Lee Walsh — June 5, 2009 — Business
References: louisvuitton & highsnobiety
Louis Vuitton can now add ‘author’ to a long list of accomplishments. The high-end brand will be coming out with a book to give you a peek into the collaborative projects they have been involved with.
The book’s title is “Louis Vuitton: Art, Fashion And Architecture” and will be available for purchase on the Louis Vuitton website and in Louis Vuitton stores on September 1st, 2009. Make sure to take a look for the limited edition Takashi Murakami version of the book and at the above gallery for a sneak peek.
The book’s title is “Louis Vuitton: Art, Fashion And Architecture” and will be available for purchase on the Louis Vuitton website and in Louis Vuitton stores on September 1st, 2009. Make sure to take a look for the limited edition Takashi Murakami version of the book and at the above gallery for a sneak peek.
Trend Themes
1. Luxury Brand Books - Opportunity for luxury brands to diversify their offerings and create limited edition collaboration books to appeal to their customer base.
2. Collaboration Marketing - Opportunity for brands to collaborate with artists, architects, and other creatives to create exclusive products such as books and showcase them through marketing.
3. Brand Storytelling Through Product - Opportunity for brands to tell their story and showcase their history by creating limited edition books that feature their past projects and collaborations.
Industry Implications
1. Luxury Fashion - Opportunity for luxury fashion brands to create limited edition books centered around their brand and history.
2. Art and Architecture - Opportunity for artists and architects to collaborate with luxury brands to create exclusive limited edition books and gain exposure.
3. Publishing - Opportunity for publishing companies to collaborate with luxury brands to create unique limited edition books and expand their offerings beyond traditional publishing products.
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