At Natural Products Expo East, Crafty Counter featured its plant-based nuggets as a better-for-you take on conventional chicken nuggets, as well as a great option for consumers with certain food sensitivities.
The vegan and corn-free Wundernuggets are made with ingredients like lentils, chickpeas, cabbage, cauliflower and chia seeds, and in all, they are free from some of the most common allergens. Due to the inclusion of protein-rich legumes and pulses, antioxidant-rich seeds and vitamin-packed vegetables, the Wundernuggets are ideal for being used in the making of fast, wholesome meals that can be enjoyed in a number of ways.
While the brand does offer Gluten and Grain Free Rosemary Chicken Wundernuggets and Original Rosemary Chicken Wundernuggets, this plant-based offering comes in a Minty Lentil flavor.
Nourishing Plant-Based Nuggets
Crafty Counter's Wundernuggets Feature Ingredients Legumes & Seeds
Trend Themes
1. Plant-based Meat Alternatives - Crafty Counter's vegan Wundernuggets demonstrate the growing trend of plant-based meat alternatives that cater to consumers with dietary restrictions.
2. Allergen-free Foods - Crafty Counter's Wundernuggets meet the demand for allergen-free foods by incorporating ingredients that are free from common allergens.
3. Sustainable Snacking - Crafty Counter's Wundernuggets showcase the trend of sustainable snacking by providing a nutritious and eco-friendly alternative to conventional chicken nuggets.
Industry Implications
1. Plant-based Food - Crafty Counter's Wundernuggets align with the plant-based food industry's innovation opportunities for creating more diverse and delicious meat alternatives.
2. Food Allergen Testing - Crafty Counter's Wundernuggets highlight the need for advancements in food allergen testing and labeling to meet the demand for allergen-free products.
3. Snack/fast Food Industry - Crafty Counter's Wundernuggets introduce disruptive innovation opportunities in the snack/fast food industry by offering a healthier and more sustainable alternative to traditional chicken nuggets.