No Cow, a brand that help consumers fuel themselves with low-sugar, high-protein and dairy-free foods, introduced its first-ever energy bar—specifically, a low-sugar energy bar with a noteworthy patented caffeine source.
The energy bar is made with 45mg of coffee bean flour to provide roughly the equivalent of a half a cup of coffee, all with just one gram of sugar. The No Cow Energy Bars are formulated with simple, real ingredients like oats, nuts and nut butter to provide 12 grams of protein per serving.
While there are some protein-packed energy bars on the market that contain up to 20 grams of sugar per bar, this new one sets itself as an option that will help consumers feel energized without the crash afterward.
Low-Sugar Energy Bars
No Cow's Energy Bar with Caffeine Contains Just One Gram of Sugar
Trend Themes
1. Low-sugar Energy Bars - The trend of low-sugar energy bars presents an opportunity for brands to create healthier alternatives that provide sustained energy without the crash.
2. High-protein Foods - The trend of high-protein foods opens up the possibility for companies to innovate and incorporate more protein-rich ingredients into their products, appealing to health-conscious consumers.
3. Dairy-free Foods - The trend of dairy-free foods creates space for brands to develop products that cater to the growing demand for plant-based and lactose-intolerant friendly options, offering innovative alternatives to traditional dairy products.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the trend of low-sugar energy bars by creating innovative products that align with consumers' desire for healthier snack options.
2. Sports and Fitness - The sports and fitness industry can tap into the trend of high-protein foods by developing new protein-packed products that cater to athletes and fitness enthusiasts seeking optimal nutrition for their workouts.
3. Health and Wellness - The health and wellness industry can leverage the trend of dairy-free foods by creating innovative plant-based alternatives that provide the same nutritional benefits as traditional dairy products, catering to consumers with dietary restrictions or lifestyle choices.