'No Cow' Makes Low-Sugar Plant-based Protein Cookies and Bars
Laura McQuarrie — November 17, 2017 — Lifestyle
References: nocow & foodbusinessnews.net
No Cow recently launched a new line of high-protein cookies and bars that are dairy-free, rich in plant-based protein and low in sugar. While the No Cow Cookies in varieties like Peanut Butter, Chocolate Chip, Double Chocolate Chunk and Snickerdoodle have a minimum of 12 grams of protein per cookie, they feature only about a gram of sugar.
Similarly, the high-protein snack bars also contain a single gram of sugar and are rich with 20 grams of plant-based protein or more. These dairy-free snack bars are offered in dessert-inspired flavors like Chunky Peanut Butter and Carrot Cake.
These new snacks from No Cow will have the potential to appeal to consumers who are seeking out convenient on-the-go snacks that will satisfy their sweet tooth, but boast free-from ingredient lists that are also high in protein.
Similarly, the high-protein snack bars also contain a single gram of sugar and are rich with 20 grams of plant-based protein or more. These dairy-free snack bars are offered in dessert-inspired flavors like Chunky Peanut Butter and Carrot Cake.
These new snacks from No Cow will have the potential to appeal to consumers who are seeking out convenient on-the-go snacks that will satisfy their sweet tooth, but boast free-from ingredient lists that are also high in protein.
Trend Themes
1. Plant-based Protein - Opportunity for companies to develop new snacks that are high in plant-based protein and low in sugar to meet the growing demand for healthy, ethical, and sustainable food options.
2. Dairy-free Snacks - Opportunity for companies to cater to the increasing number of consumers who prefer dairy-free snacks that also meet their protein needs and are low in sugar.
3. Low-sugar Desserts - Opportunity for companies to introduce products that are satisfyingly sweet but low in sugar, and that appeal to consumers who want to indulge in treats while maintaining a healthy lifestyle.
Industry Implications
1. Health Food Industry - Opportunity for companies in the health food industry to expand their product line and offer more plant-based, dairy-free, high-protein snacks with low sugar content.
2. Fitness Industry - Opportunity for companies in the fitness industry to partner with or develop their own line of plant-based, dairy-free, high-protein snacks with low sugar content, which can be marketed as pre- and post-workout fuel.
3. Convenience Food Industry - Opportunity for companies in the convenience food industry to develop new products that cater to consumers' growing demand for healthy, plant-based, dairy-free snacks that are also convenient and easy to grab on-the-go.
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