The newest addition to the Fever-Tree tonic range is the 'Aromatic Tonic Water,' which takes inspiration from a 19th century recipe that was once used by the Royal Navy. The tonic water is made with angostura bark extract that's sourced from South America, as well as quinine, a classic tonic water ingredient with a distinctive bitter flavor. The addition of this bark ingredient gives the water a light pink tint, which is ideal for making a pink gin and tonic beverage.
In terms of flavor, the Fever-Tree Aromatic Tonic Water is said to have a sweet and spicy taste from cardamom, pimento berry and ginger.
This drink was previously introduced at Fever-Tree’s World Gin Day pop-up in London, which played up some of the roles in medicine that tonic water used to play in the past.
Historic Tonic Water
The 'Aromatic' Fever-Tree Tonic Was Inspired by a 19th Century Navy Recipe
Trend Themes
1. Aromatic Tonic Water - Aromatic tonic water with unique flavors derived from cardamom, pimento berry, and ginger.
2. 19th Century Recipe - Adapting historic recipes for modern tonic water, bringing a touch of nostalgia and flavor variety.
3. Pink Gin and Tonic - Creating a visually appealing and flavorful twist on the classic gin and tonic with the addition of angostura bark extract.
Industry Implications
1. Beverage Industry - Opportunity for the beverage industry to experiment with unique flavors and historical recipes that appeal to consumers seeking new drinking experiences.
2. Craft Cocktail Bars - Craft cocktail bars can attract customers by offering innovative and nostalgic tonic water options for creative drink concoctions.
3. Health and Wellness Sector - The health and wellness sector can incorporate historic remedies into tonic water products, highlighting the natural ingredients and traditional health benefits.