At the annual springtime show Natural Products Expo West in California, Wilde Brands from Boulder, Colorado shared its Chicken Chips with the world.
Unlike many chicken-flavored potato chips on the market, this snack is actually made with free-range chicken, coconut oil, tapioca starch and seasonings to create different varieties like Jalapeno, Sea Salt and Barbecue. The brand proudly boasts that these chips have "real protein, from real protein," including 15 grams per bag. These chips will remind consumers of a reinvented jerky snack, but in a format that provides the satisfying crunch that comes from eating a potato chip.
Wilde Brands also makes a variety of meat snack bars that feature chicken, turkey and beef, and also offer a quick and easy way to increase one's protein intake on the go.
Chicken Protein Chips
Wilde Brands' Chicken Chips Boast 15 Grams of Protein Per Bag
Trend Themes
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Industry Implications
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