With each year that passes, super bowl commercials become more and more interesting, with many consumers tuning in to the commercial breaks to see what unique products and advertisements would be shown. One noteworthy commercial category that always draws attention is apparel, with everything from collaborative clothing lines to functional beer-drinking hats being shown.
One example is Skechers' 'No T in Skechers commercial,' which is a comedic advertisement for its footwear brand that features Mr. T from A-Team repeatedly asserting that there is a T in Skechers, despite being corrected several times. This is a playful nod to the common misspelling of Skechers as 'Sketchers' from both the general public and AI voice assistants.
A second memorable fashion-related commercial comes from Captain Morgan and its collaboration with Victor Cruz to launch an exclusive apparel collection. This blend of known household brands with familiar Super Bowl players leads to memorable commercials that are sure to capture the audience's attention.
10 Super Bowl Apparel Collections

10
Super Bowl Clothing Collections
The Savage x Fenty Game Day Collection is Coming

9
Dad Bod-Inspired T-Shirts
Coors Light Launches Two New Dad Bod T-Shirts with Patrick Mahomes
8
Super Bowl Apparel Collabs
The Rebecca Minkoff X WEAR Collab is Elevating Super Bowl Style
7
Connected Beer Jerseys
Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards
6
Sports-Themed Jackets
The NFL X Veronica Beard Collab Makes Game Day Chic
5
Assorted Football-Inspired Apparel
Pacsun x Wild Collective Team Up for an NFL Collection
4
Redefined Signature Crewnecks
Captain Morgan Partnered with KidSuper and Victor Cruz
3
Celebrity Super Bowl Commercials
The Skechers 'No T' Super Bowl Commercial Features Mr. T
2
Sport Team-Inspired Footwear Designs
UNKNWN Releases a Nike Air Max 90 model for the Super Bowl
1
Football Singer Collections
Mitchell & Ness Unveils Exclusive Apparel Collaboration with USHER
Related Ideas
Testing ASICS' Smart Shoe Prototype
Trend Hunter Went to CES with ASICS to Test Its New Prototype
Villain-Inspired Collaborative Streetwear
Marvel and KITH Join Forces Again on a Honorary Capsule
Contemporary Western Essentials
Wrangler x Pacsun Present a Line of Modernized Western Apparel
Celebrity-Backed Pride Lingerie Collections
Gigi Goode Poses for Savage X Fenty's Pride Collection
Football Boot-Inspired Sneakers
Nike Launches the Air Max Plus Tiempo Sneaker Model
Fluffy Neon Green Loungewear
Rihanna's Savage x Fenty Just Dropped 'Fluff It Up' Separates
Soda-Collaborative Dynamic Sneakers
Shaquille O’Neal Presents a Special Shaq Attaq with Reebok
Metallic Tinged Football Shoes
The Nike Tiempo Sneaker is Revived in Metallic Hues
Sultry Floral Lingerie Capsules
Savage X Fenty Delivers Florals for the New 'Dolled Up' Collection
Inclusive Loungewear Collections
Savage X Fenty Announces the 'Lounge' Collection
Distinctive Streetwear Capsules
The Pacsun x Formula 1 x WILDSIDE Collection Boasts Refinement
Super Bowl Apparel Collabs
The Rebecca Minkoff X WEAR Collab is Elevating Super Bowl Style
Parenthood Beer Campaigns
Coors Light Celebrates Parents with 'Cheers to Parenthood' Campaign
Diverse Sporty Apparel Collaborations
Liverpool FC Joins Converse on a Collaborative Capsule
Baseball-Inspired Streetwear Apparel
PacSun x The Wild Collective Debut a MLB Collection for Women
Co-Branded Beer Apparel
thisisneverthat and Budweiser Partner on a New Apparel Collection
THC-Infused Wing Sauces
Good News' Limited-Release Sauce is a Buzzy Game Day Snack
Haute Sportswear-Inspired Sneakers
The Gucci Ultrapace R Looks Ready for the Gym
Minimal Premium Streetwear Collections
Represent Unveils the Patron of the Club Collection
Glitchy Beer Cans
Coors Light Created a Special-Edition Beer Can Based on a Viral Moment
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Football Fan-Addressing Soda Commercials
Pepsi's Launches the Football Always Wins Campaign
Athlete-Lifestyle-Embracing Beer Campaigns
Michelob ULTRA Drops a Star-Studded Super Bowl LIX Spot
Sporty Apparel Collections
Liverpool FC and Converse Reunite for a Second Collaborative Capsule
Chic Body-Inclusive Lingerie
Savage X Fenty Launches New Fishnet Collection, 'Nothin’ But Net'
Vibrant Ultra-Tech Shoe Designs
The adidas 4D Run 1.0 Model is the Epitome of Footwear Innovation
Football Mom Wine Ads
Barefoot Wine Embraces NFL Bandwagon Fans with The Barefoot Bandwagon Box
Retro-Futuristic Collaborative Sneakers
Chinatown Market and PUMA Unveil Its New Future Rider Shoe
Comfort-Focused Hands-Free Slip-In Shoes
The Skechers Hands Free Slip-Ins® are Versatile
Oversized Collaborative Streetwear
Awake NY and Levi's Work Together on a Limited Capsule
Dark Football-Inspired Outwear
The 'International Collection' Features Three Exclusive Pieces
Americana Baseball Fashions
The Polo Ralph Lauren x New York Yankees Collection is Fall-Ready
Cross-Country Beer Trains
The Coors Light Chill Train Invites Passengers Aboard with CGI
Adventure-Inspired Outerwear Campaigns
Canada Goose & KidSuper Drop an NBA All-Star Collection
Singer-Collaborative Fashion Capsules
Joe Jonas and Scotch & Soda Present a Joint Capsule
Football-Based Chocolate Bar Campaigns
SNICKERS Presents the 'SatisFORTUNES' for NFL Fans
Supersized Delivery Sweepstakes
DoorDash's Big Game Ad Shares Stuff from All the Ads with a Winner
Luxe Après-Ski Collections
Veronica Beard Launches Winter Essentials and The Upside Collaboration
Hip-Hop Heritage Jerseys
Mitchell & Ness Partners with Brands to Launch a Special Jersey Range
Bright Split-Toe Heeled Sneakers
Reebok and Maison Margiela Create a Unique Hybrid Shoe Design
Sportswear-Informed Sneakers
The Coach CitySole Sneakers Reference Basketball & Running Styles
Statement Loungewear Lines
Rihanna's Fenty FW 20 Includes Unique Loungewear and Accessories
Intercontinental Collaborative Capsules
BornXRaised and Paris Saint-Germain Work on a Collection
Hot Wing-Inspired Seltzers
Truly Hard Seltzer is Elevating Super Bowl LVIII Celebrations
Retro-Tinged Beer-Branded Apparel
Coors Joins Huckberry to Launch a Capsule of Apparel
Boldly Patterned Sneaker Designs
Kenzo Minamo and Reebok Create a New Zig Kinetica R68 Sneaker
Football-Inspired Kitchen Essentials
The NFL x Hedley & Bennett Collection Features Special Aprons
Seasonal Collegiate Varsity Jackets
The New SuperDry Varsity Jackets Join the FW24 Roster
Pride-Celebrating Lingerie Collections
Savage x Fenty Debuts a Pride Lingerie Capsule and Visuals
Collaborative Football-Inspired Apparel
Off Season Debuts as a Luxury Fashion Brand
Sports-Themed Jackets
The NFL X Veronica Beard Collab Makes Game Day Chic
Cereal-Honoring Streetwear
The Cap’n Crunch x advisry Capsule Pays Homage to the Brand's History
Adventure-Inspired Shoes
These Exclusive adidas Trainers are Inspired by the Carstensz Pyramid
Beer-Branded Fashion Capsules
805 Beer Has Unveiled Its Latest Spring 2024 Fashion Capsule
Cocktail-Inspired Malt Beverages
Captain Morgan Sliced Takes Cues from Classic Cocktail Recipes
Heated Athletic Apparel Lines
ActionHeat Debuts Officially Licensed NFL Heated Apparel
Women-Celebrating Sports Lines
Mitchell & Ness & Melody Ehsani Celebrate Women in Sports Business
Stylish Red-Toed Running Shoes
mita sneakers' Shigeyuki Kunii Enters a Collaboration with Asics
Rapper-Backed Apparel Capsules
OVO Recruits Snoop Dogg, Birdman, and More for an NFL Capsule
Nacho-Flavored Chocolate Bites
TCHO's Choco Natchos are Cheesy Chocolate Bites are Savory & Spicy
Spoof Sci-Fi Beer Ads
The Liquid Death x Rebel Moon Collab Pokes Fun at Beer Ad Tropes
Wish-Granting Beer Ads
The 2024 Bud Light Super Bowl Commercial Introduces the Bud Light Genie
Vibrant Celebrity-Endorsed Apparel
Fenty Partners with LVHM for a New York City Pop-Up and Line
Limited-Edtition 90s Varsity Jackets
Mitchell & Ness Releases a 1990s Philadelphia Eagles Jacket
Collegiate-Inspired Apparel
The Todd Snyder + NFL Collection Redefines Game Day Fashion
Guacamole Pizza Pairings
WHOLLE GUACAMOLE Touts Pizza and Guacamole as the Ultimate Game Day Dip
Youthful Corporate-Inspired Capsules
Pacsun Drops 'The Corporate Edit'
Football-Themed Collaborative Fashion
Umbro and Percival Join on a New Sporty Collection
Football-Inspired Menswear Collections
The BOSS x NFL 2024 Capsule is Chic and Ultra-Sporty
Traditional Football-Themed Fashion
Mitre and Lack of Guidance Join Forces on a Collection
Post-Football Holidays
Drumstick is Petitioning for #DrumstickMonday After the Big Game
Iconic Commercial Reboots
Oscar Mayer Brings Back Its Iconic Jingle for a New Generation
Football-Focused Snack Flavors
Cheetos Crunchy Buffalo is Perfect for Game Day Snacking
Luxury Cruise Fashion Lines
Cunard Partners with Christian Siriano for Transatlantic Fashion Week
Celebratory Hip-Hop Collaborations
Mitchell & Ness Collaborates with Legendary Graffiti Crew Tats
Provocative Performance Athleisure
Savage X Fenty Sport Shares Inclusive Sportswear with an Edge
Collaborative Crystal-Studded Jackets
Lusso Launches Kansas City Chiefs Denim Jacket for Fans
Cooling Hand-Made Scarves
Coors Light Creates Soccer Scarf to Keep Heated Fans Chill
Athlete-Inspired Digital Collectibles
Patrick Mahomes Debuts the New Themed NFT Collection