In anticipation of the Lunar New Year, brands are tapping into the holiday with commemorative products that range from tiger-themed earbuds to Lunar New Year teas. According to the Chinese zodiac, the Year of the Tiger begins on February 1 and ends on January 2, 2023. Those born during this time are said to be courageous, competitive, unpredictable, and confident.
These Lunar New Year products embody these values and all boast bold tiger-inspired aesthetics. One stand out from the list comes from DIESEL. The brand recently launched a gender-neutral Lunar New Year capsule that features Chinese zodiac sign-themed graphics. Some featured graphics include feline motifs, tiger crests, and pastel mountains. The collection adorns each piece with DIESEL's signature red and ecru.
20 Lunar New Year Products
20
Celebratory Tiger-Themed Fashion
The Valentino Tiger 1967 Collection Welcomes a New Lunar Calendar
19
Lunar New Year Whiskies
Johnnie Walker Releases Limited-Edition Blue Label Lunar New Year Whisky
18
Gender-Neutral New Year Capsules
DIESEL Launched the Lunar New Year Collection
17
Festival-Inspired Lipsticks
The ‘Lunar New Year Matte Revolution Lipstick’ is Limited-Edition
16
Lunar-Inspired Outwear Capsule
Nobis Commemorates Lunar New Year with an Exclusive Collection
15
Lunar New Year-Themed Accessories
Off-White Unveils 'Year of the Tiger' Accessories Capsule
14
Lunar New Year Scotches
The Johnnie Walker King George V Lunar New Year Tiger Edition is Premium
13
Chinese New Year-Themed Whiskeys
Glenfiddich Celebrates The Lunar New Year With New Gran Reserva
12
Exclusive Tiger Striped Sneakers
The Air Jordan 1 Low Chinese New Year Shoes Feature Tiger Stripes
11
Tiger-Themed Beauty Collections
Shiseido Launches a Lunar New Year Campaign and Product Range
10
New Year-Themed Luxury Campaigns
The New Gucci Tiger Collection Celebrates the New Year
9
Mango-Flavored Pastries
'Sugar Bowl Bakery' Has Released Bite-Sized Mango Cakes for Lunar New Year
8
Tiger-Themed Powder Palettes
The Get ‘Em Tiger Shadow Palette Celebrates the Lunar New Year
7
Lunar New Year Teas
DavidsTea Has Released the Lunar New Year Collection 8 Tea Sampler
6
Lunar New Year Cosmetics
Celebrate in Style with the ‘Lunar New Year Rouge Dior Gift Set’
5
Festive Lunar Year Packaging
Nars Launches Its Limited-Edition Cosmetic Collection
4
Festive Setting Powder Packaging
Laura Mercier Celebrates with the Year of the Tiger Collection
3
Festive Universal Skincare Primers
Clé de Peau Launches Limited-Edition Lunar New Year Packaging
2
Skin Intelligence-Awakening Serums
Clé de Peau’s Revolutionary Serum is in Festive Packaging
1
Tiger-Themed Earbuds
These Special Beats Studio Buds Celebrate the Year of the Tiger
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Lunar New Year-Inspired Jewelry
Tiffany & Co. Launched the 2024 Lunar New Year Collection
Lunar Festivity-Inspired Embroidered Shoes
Nike Unveils a New 喜喜 Design of the Air Force 1 Low
Anniversary-Celebrating Calendars
Sanrio Introduces a New Collection of 2024 Calendar Downloads
Cartoon Cat-Themed Drinkware
Starbucks and Hello Kitty Launch a Cartoonish Cup Collection
Zodiac-Associated Animated Characters
Sanrio Characters are Paired Together with Astrology Signs
Holographic Pet Accessories
The Wild One Introduces Its First-Ever Holographic Print
Festive Cartoon Plushies
7-Eleven’s New Limited Edition Sanrio Plushies are New Years-Themed
Exclusive Lunar New Year Runners
The On Cloudmonster LNY Model is Festive and Ultra-Comfortable
Lunar New Year Whiskies
James Jean Designs Johnnie Walker Blue Label's Lunar New Year Bottle
Lunar New Year Cosmetics
Sephora Canada Launched Exclusive Year of the Dragon Products and Offers
New Year-Inspired Rugged Boots
Dr. Martens Presents the Year of the Dragon Collection
New Year-Inspired Basketball Shoes
Nike's KD 4 Sneaker Gets a Year of the Dragon Colorway
Chinese Motif-Inspired Streetwear
BAPE Launches its New 'A Rising Bape' Collection
Romantic Branded Cafe Products
Starbucks Japan Valentine’s Day Collection Has Over 12 New Items
Luxury Beauty Advent Calendars
Clear Your Shelf for Cult Beauty's 2024 Advent Calendar
Lunar Festivity-Inspired Fashion Capsules
KENZO Unveils the Year of the Dragon Collection
Beauty Retailer Advent Calendars
The BEAUTY BAY Advent Calendar is Arriving Ahead of the Holidays
Celebratory New Year Sneakers
The New Balance 610 Lunar New Year Comes in Two Color Options
Dragon-Inspired Luxury Coats
Canada Goose is Embracing the Spirit of the Lunar New Year
Celebratory Dragon-Inspired Sneakers
Air Jordan's Year of the Dragon Sneakers Feature Green Scales
New Year Adventure Gear
The North Face 2024 Year of the Dragon Collection is Festive
Asian Cuisine Merch Collections
The Panda Express x UPRISERS Cozy Collection Arrives December 5
Dragon-Inspired Personal Care Collections
Lush Launches a Year of the Dragon-Inspired Collection
Lunar Festivities-Inspired Timepieces
Swatch Celebrates the Year of the Dragon with New Watches
Dragon-Inspired Timepiece Designs
Arnold & Son Introduces Two Year of the Dragon-Inspired Watches
Cat-Themed Soda Cans
Pepsi Cat Cans Commemorate the Growing Number of Cat Owners in China
Festive Lunar New Year Sneakers
The Skechers Street™ Uno: Year of the Dragon Fuses Style & Comfort
Anime-Inspired Retro Apparel
Onitsuka Tiger Launches the New 'Astro Boy' Apparel Collection
Lunar New Year-Celebrating Collections
Burberry Released Its Lunar New Year 2024 Collection
Empowering Cosmetics Campaigns
Sephora Canada Launched a New Campaign for Lunar New Year 2024
Calligraphy-Covered New Year Fragrances
The Diptyque Lunar New Year Collection is Ornate
New Year-Themed Plush Toys
These Year of the Dragon Plushies are Launching at Disney Store Japan
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
New Year Cafe Merchandise
Starbucks New Year’s Collection Marks the Year of the Dragon
Cafe New Year Ornaments
These Starbucks Japan Year of the Dragon Figurines are by Shimada Koen
Animal-Themed Apparel Collections
KENZO Releases Its New 'Varsity Jungle' Apparel Collection
Cinematic New Year Campaigns
Prada Releases Its High-Fashion Campaign for Chinese New Year
Elegant New Year-Inspired Fashion
The Alexander Wang 2024 Lunar New Year Capsule is Celebratory
Illuminated eSports Earbuds
The Conceptual Cyberpunk Earbuds by Tim Chen are Gaming-Ready
Dragon-Honoring Luxurious Cars
Rolls-Royce Celebrates Lunar New Year with Phantom Extended Cars
Luxe Cartoon Cat Jewelry
Hello Kitty & Lanvin En Bleu Debut the KAWAII DIVA Jewelry Collection
Cartoon Rabbit-Inspired Sneakers
Jordan Unveils Its New Air Jordan 1 Low 'Rabbit'
Fast Food Mahjong Sets
McDonald's and Hello Kitty Collaborate with a Crystal Mahjong Set
Festive Holiday-Themed Calendars
Bokksu Unveiled Two New Luxurious Holiday Advent Calendars
Eclectic Cat-Specific Stores
Triple T Studios is Essentially a Heaven for Cats and Cat Lovers
Seasonal New Year-Inspired Apparel
lululemon Launches a New Collection for the Year of the Dragon
Shimmery New Year-Inspired Streetwear
Hajime Sorayama Joins PUMA On a LNY Collection
Lunar New Year Donuts
Krispy Kreme Year of the Snake Donuts are Arriving in Japan
Fiery Floral Fragrances
Lunar Lover is a Limited-Edition Scent Inspired by the Year of the Dragon
Lunar New Year-Inspired Accessories
ALEXANDER MCQUEEN Launched a Lunar New Year Accessories Line
Lunar New Year GPUs
'Colorful' Released a 4060 Ti Year of the Dragon Edition GPU
Festive Boba Bottles
Gong Cha's Holiday Bubble Tea is Served in Gingerbread-Shaped Packaging
Elegantly Packaged Mooncakes
Shangri-La Surabaya Commemorates the 2023 Mid-Autumn Festival
Whimsical Jelly-Style Eyewear
Gentle Monster Releases the New GENTLE JELLY Collection
Dragon-Inspired Restaurant Partnerships
Tsingtao Celebrates the Year of the Dragon
Luxury Bohemian Fashion Brands
Tiger and the Monkey Emphasizes Adventure and Style
Lunar Festivity-Inspired Eyewear
Oakley Presents a Lunar New year Capsule for 2024
Celebratory Confection Sets
Lady M's 2024 Lunar New Year Gift Set Marks the Year of the Dragon
Dragon-Inspired Luxury Skincare
clé de peau Beauté Launches Its Happy Radiant New Year Campaign
Cartoon Cat Toothpastes
MOON x Hello Kitty Made a Special-Edition Toothpaste & Toothbrush
Limited-Edition Collaborative Tumblers
Tyla X Stanley Release a Limited-Edition 'Tyger' Tumbler
AR-Powered Gift Sets
The Moonglow Gift Set Celebrates the Mid-Autumn Festival
Anniversary-Honoring Vintage Drinkware
Starbucks and Disney Join Forces on a New Collection
Anthropomorphized Headphone Concepts
The DMOOSTER D76 Mini TV Wireless Earbuds Concept is Playful
Scale Texture Lifestyle Sneakers
adidas Celebrates the Year of the Snake with a Superstar Shoe
Tea Advent Calendars
VAHDAM India Boasts a Few Holiday Offerings, Ahead of December
Dragon-Infused Streetwear Capsules
BlackEyePatch Unveils its Dragon-Themed Spring 2024 Capsule
Festive New Year-Inspired Sneakers
New Balance Presents Two New 991 Sneaker Variations
Beer-Cooled Summer Jackets
Tiger Beer is Introducing the Beer-Infused 'Tiger Summer Puffer'
Zodiac-Assigned Furniture Items
IKEA Singapore Unveils Playful Astrology Furniture Connections
Beer-Powered Puffer Jackets
The Tiger Summer Puffer Jacket is Powered by Cold Tiger Beer
Wood Dragon-Inspired Football Kits
Manchester City an PUMA Celebrate Lunar New Year
Iconic Heritage Brand Sneakers
Le TIGRE Unveiled an Exciting New Sneaker Collection
Captivating Cozy Fall Fashion
Aries' Fall/Winter 2023 Capsule is Playful and Unique
Lunar New Year-Inspired Libations
Glenfiddich & Raku Inoue Create A Gift For Blossoming Futures
Premium Mooncake Boxes
1983 Bakery's Recognizes the Significance of the Mid-Autumn Festival
Lunar New Year-Inspired Mochis
Mochi Gummies Highlights Its Compatibility with Lunar New Year
Dragon-Honoring Fortune Cans
MUJI Reveals a New Collection of Dragon-Themed Fukukan Charms
Chinese Heritage-Honoring Streetwear
VICTORIA and Yat Pit Join on the Chinese New Year Collection
Lunar New Year-Celebrating Coffees
Nguyen Coffee Supply Welcomes the Year of the Dragon
Playful Parental Cafe Gifts
These Starbucks Japan Mother's Day Products are Charming
Lunar New Year-Inspired Noteboooks
Moleskine Adds New Designs to the 3 Artists, 3 Countries Series
Lucky Keyboard Keycap Collections
The Drop + Boba.Types DCD Lunar New Year Keycap Set is Vibrant
Lunar New Year-Honoring Watches
Breguet Unveils Two New Timepieces to Honor the Dragon
80s Animated Television Series Sneakers
PUMA & Warner Bros. Debut Second Thundercats Collection
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
New Year-Inspired Snack Boxes
TokyoTreat New Year's Box Offers Special Snacks for the Season
Lunar New Year Campaigns
self-portrait's New Collection Celebrates Family Tradition
Lunar New Year-Inspired Jewelry
Jane Win is Set to Launch the Year of the Dragon Pendant
Festive Tea Blends
Celestial Seasonings Tea Introduced its Holiday Teas for the Winter Season
Lunar New Year-Honoring Speakers
Yao Bao and Wa Liu Design the Devialet Phantom I 108 dB
CGI-Generated Brand Updates
Tiger Beer Unveils a CGI-Generated Tiger Stripe Across Multiple Cities
Chinese Tea Brand Pop-Ups
HEYTEA Celebrated a Successful Expansion into the French Market
Bespoke Red Envelopes
D'USSÉ Cognac & Humberto Leon Crafted Limited-Edition Red Envelopes
Anime-Themed Coffee Carriers
The Donguri Kyowakoku Studio Ghibli Mug Tumblers Come in Four Styles
Festive Bear-Adorned Timepieces
The Polo Ralph Lauren Polo Bear Watches Come in Two Styles
Festive Double-Drop Earrings
Lover's Tempo Creates Jewelry That is Chic and Sustainable
Playful Intergalactic Graphic Streetwear
Lorenz Presents its New Graphic Capsule for FW23
Lunar New Year Cognacs
ABK6 Cognac Unveiled a Limited-Edition Spirit Ahead of the New Year
Dragon-Motif Motor Scooters
The New Graphic Vespa 946 Dragon Celebrates Lunar New Year
Anniversary-Commemorating Cat Watches
Casio Previews its New Hello Kitty Watch Collaboration
Lunar Celebration Candies
Sugarfina's Year of the Dragon Collection Shares Prosperity & Sweetness
New Year-Celebrating Retail Capsules
BAO and Dover Street Market Celebrate Lunar New Year
Jewelry-Filled Advent Calendars
These Abbott Lyon Jewelry Advent Calendars are Personalized
Moon Viewing Cafe Drinkware
The Starbucks Japan Tsukimi Collection Has Several Styles
Heritage-Inspired Cup Capsules
Starbucks and New Era Unveil a New Collection for Indian Customers
Seasonal New Year Packaging
Carlsberg Launches Special Packaging for its Lunar New Year Campaign
Dramatically Elongated Red Pockets
The Secret Little Agency and Mother Create a Long Bao
Lunar Celebration Whiskys
Johnnie Walker's Lunar New Year Limited Edition Honors the Snake
Lunar New Year Parties
Dragonpalooza Promises to Be New York's Biggest Lunar New Year Celebration
Lunar New Year Spirits
The Berry Bros. & Rudd 2023 Winter Release Marks the Year of the Dragon
K-Pop Star-Backed Lagers
Tiger Beer and G-DRAGON Launch Tiger Soju Infused Lager
Anniversary-Honoring Graphic T-Shirts
Places+Faces Launch Collaboration Tees for 10 Years
Cultural Holiday Bottle Designs
Hennessy Launches Limited Edition Bottles for Chinese New Year
Sport-Styled ANC Earbuds
The iQOO TWS 1e Headphones Offer 42-Hours of Playback
Cat-Themed Apparel Capsules
Whisker Wear Clothing Co. Launches an Exclusive Cat Print Apparel Line
Lunar New Year Accessories
OtterBox Lumen Rolled Out a Year of the Dragon Phone Case Collection
Scientific Dragon-Inspired Candles
Blueme Debuts the Lunar New Year Limited Edition Votive Set
Lunar New Year Celebrations
MáLà Project and Busboy Collaborate on a Special Event
Olympics-Themed Tech Accessories
These Samsung 2024 Summer Olympics Accessories are Creative
Lunar Celebration Cognacs
Maison Courvoisier & Jiannan Huang Collaborated on The Dragon Collection
Exclusive Pet-Themed Collections
Target Introduces its New Cuddle Collab Collection of Decor
Textural Update Skate Sneakers
Vans Unveils a Limited-Edition Range with Zhang Quan for LNY
Lunar Zodiac-Inspired Jewelry Charms
Ai Weiwei and TASCHEN Join Forces on the Zodiac Charms
Lunar New Year-Inspired Bottles
Martell Unveils the New L’Or de Jean Martell Zodiac Edition
Stylish Jewelry-Inspired Earplugs
The JING Designer Earplugs Have Interchangeable Gemstones
On-Demand Lunar New Year Deliveries
DoorDash Partners with Craig Wong to Celebrate Lunar New Year
Athlete-Backed Sports Apparel
Tiger Woods and TaylorMade Golf Team Up to Launch Sun Day Red
Brick Puzzled Lunar Calendars
LEGO Presents a Special Brick-Built Festival Calendar
Floral Clover Fragrances
Zoologist Rabbit Captures the Essence of Tunnelling the Dark
Creature-Themed Graphic T-Shirts
Mr Jones Watches Debuts its First Line of Unisex T-Shirts
Festive Eco-Friendly Apparel
EarthyTweens Offers Up a New Clothing Capsule for the Holidays
Community-Focused Fall Fashion
Feng Chen Wang Presents its New Collection for the FW23 Season
Thai Printed Trousers
Thailand Introduces the ‘Cat Pants’ Following its Iconic Elephant Pants
India-Exclusive Tech Accessories
pTron Launches a New Smartwatch and Earbuds Combination
Animal-Themed Streetwear Styles
Come Tees Works with Cactus Plant Flea Market on a New Capsule
Smartphone-Filmed Festive Campaigns
Apple Celebrates Lunar New Year with Little Garlic Film
Colorful Enamelware Plates
Studio Tigress Introduced its VIP (Very Important Plates) Collection
Debut Footwear Lineups
Le Tigre Taps Designer Brands for a New Footwear Collection
Colorful Zodiac Candles
Anthropologie's Zodiac Candle Collection is Whimsical and Transportive