These examples of Easter marketing range from pastel statement sneakers to adult Easter egg hunt events.
Standouts include the Galaxy Enchanted Egg Hunt for adults -- an immersive event hosted at London's Grays & Feather Wine Bar -- that featured signature Easter-themed treats, rose gold cocktails and a stunning rose garden backdrop. Additionally, examples like the Peeps x Crocs collaboration speak to the Easter candy's cult status and highlight candy-colored, pastel clogs that are perfect for the upcoming warm weather.
Other notable examples of Easter marketing include Cadbury's recent chocolate pop-up shop in London, deliberately styled to resemble an 80s video store. The branded activation was fuelled by nostalgia and transported consumers back to a simpler time, referenced most recently in cult television shows like Stranger Things.
15 Examples of Easter Marketing
From Pastel Statement Sneakers to Adult Easter Egg Hunt Events:
Jana Pijak — Apr 11, 2020 — Marketing

15
Snack-Themed Easter Eggs
The Cheetos Sweetos Cinnamon Eggs are a Perfect Easter Treat

14
Nostalgic Chocolate Stores
Cadbury Styled Its Easter Chocolate Pop-Up Like an 80s Video Store
13
Collaboration Marshmallow Candy Clogs
The Peeps x Crocs Classic Clogs Come in Three Color Options
12
Easter-Themed Pastel Sneakers
Nike Introduces an Easter Spectrum Iteration of the SB Dunk High Pro
11
Edible Easter Grass
The Galerie Easter Edible Grass with Candy Bunnies Will Elevate Your Basket
10
Marshmallow-Flavored Cereals
Kellogg's PEEPS Cereal Contains Colorful Easter-Themed Marshmallows
9
Easter-Themed Color-Changing Shoes
Nike's Air Max 90 Shoe Model Boasts a Holiday Themed Update
8
Egg-Shaped Pink Cookies
Nabisco Unveils a Limited Edition Pink Oreo Shaped like an Egg
7
Artisan Dessert Beverages
The Whittard of Chelsea Limited-Edition Hot Chocolates are Decadent
6
Marshmallow-Inspired Coffee Creamers
International Delight Relaunched the Peeps Coffee Creamer
5
Adult Easter Egg Hunts
Galaxy Hosted an Easter Egg Hunt for Adults at a Wine Bar
4
Root Beer-Themed Marshmallow Treats
The PEEPS Root Beer Float is a Great, Novel Addition to Easter
3
Marshmallowy Springtime Stouts
The PastryArchy Carmallow Imperial Stout is Flavorful
2
Easter-Themed Fruit Snacks
Welch’s Fruit Snacks Introduced the New Fruit Snack Easter Egg
1
Cruelty-Free Easter Bath Series
Lush Cosmetics Unveiled its Easter 2020 Collection
Related Ideas
Fashion House Easter Chocolates
The Louis Vuitton Easter Collection is Skillfully Crafted
Animal-Inspired Easter Candies
The Latest Hershey Easter Products Come in a Wide Range of Options
Liqueur-Inspired Chocolate Easter Eggs
The Baileys Easter Egg Comes in Three Flavor Options
Easter Marshmallow Decorating Kits
Jet-Puffed Dip & Decorate Marshmallows Offer an Egg Alternative
Modern Festival Activations
American Express will Offer Card Members a Unique Coachella Experience
Chocolate-Crafted Intricate Luxe Bags
Louis Vuitton Spotlights the Iconic Egg Bag in a Haute Look
Gen Alpha Easter Eggs
Aldi's Dairyfine Ice Cream Egg Was Designed by a 12 Year Old
Rabbit-Themed Cafe Menus
Tim Hortons Spring Menu Includes Playful Merch
Easter-Ready Toy Plushies
Jazwares Launches a Whimsical Squishmallows Collection Ahead of Easter
Cinematic Holiday Retail Pop-Ups
Bloomingdale's Announced a 'Wicked Good Holiday' Campaign
Irish Stout Campaigns
Guinness Unveiled its St. Patrick’s Day Campaign
Easter-Themed Movie Snack Kits
The New Haribo Movie Night Snack Kits are Arriving for Spring
Filled Chocolate Easter Eggs
Chocolove Offers a Festive and Indulgent Treat for the Holiday Season
Chocolate Martini Glasses
The Kahlúa Espresso MarTony Glass is an Indulgent Treat for Adults
90's Archival Footwear Pop-Ups
Dr. Martens Hosted a 'Buzz Bus' in NYC
Refreshed Pantyhose Brands
The New L'eggs Brand Identity is Playful and Modern
Holiday-Honoring Pastel Sneakers
Nike Celebrates with an Easter Colorway of the Air Force 1
Video Game-Themed Chocolate Gifts
The Nintendo and Godiva Chocolates are Arriving in Japan
Easter Treat Ranges
Mars Wrigley Unveils a Chocolate-Filled Easter 2025 Range
Suggestive-Visual Celebratory Chocolates
Marks & Spencer Launched New Valentine's Day Chocolates
Contemporary Springtime Easter Treats
This Year's Lindt Easter Range Elevates Classic Products
Cracking Pistachio Easter Eggs
This Waitrose Easter Egg Splits Open Like the Shell of a Nut
Assorted Easter Treat Boxes
The Sugar Plum Hoppy Easter Chocolate & Treats Box Has Nine Treats
Springtime Chocolate Nail Polishes
The Sally Hansen x Hershey’s Nail Polishes are Ready for Easter
Sour Easter Candy Products
Sour Patch Kids Sour Eggs Offer a Tart Take on a Spring Treat
Viral Chocolate Easter Eggs
Dubai Chocolate Inspired Melt's Pistachio & Kataifi Breton Egg
Interactive Easter Chocolate Experiences
Lindt introduces a Digital GOLD BUNNY Game
Running-Centric Brand Activations
Hoka Brings Energy and Community Spirit to the Hackney Half
Festively Elevated Chocolate Treats
The Hershey Company Seasonal Treats Come a Variety of Options
Novel Chocolate Orange Eggs
Terry's Chocolate Orange Cream Filled Egg Arrives in Time for Easter
Iconic Character-Inspired Campaigns
Etsy's Christmas Ad Celebrates Personalized Gifting
Multichannel Retail Campaigns
Urban Outfitters' 'Happy Lolidays' Campaign is Engaging
Easter-Inspired Body Care Ranges
Lush Debuts Its Playful Seasonal Easter Lineup
Mystery Flavor Hot Cross Buns
Aldi's Village Bakery Mystery Hot Cross Buns Shake Up Tradition
Seasonal Springtime Chocolate Ranges
The Hershey Company Easter Products Come in Many Options
Larger-Than-Life Easter Initiatives
The SNICKERS Chicken will Showcase 'SNICKERS Eggs' in NYC
Private Label Easter Treats
The M&S Outrageously Chocolatey Custard Cream Biscuity Egg is Tasty
Pastel Easter-Ready Sneakers
The Adidas Samba OG is Debuting in Two New Colors for Springtime
Elevated Easter Treat Lineups
The Mars Wrigley Easter 2025 Range is Packed with New Treats
Rapper-Inspired Easter Ads
Nova Starr Turns Up the Volume in MGA’s Shoppable Easter Campaign
Chocolate Yolk Easter Buns
M&S Food's Dippy Egg Filled Hot Cross Buns are Filled with Chocolate
Springtime Retailer Decor Ranges
The IKEA TJÄRLEK Collection is Ready for the Arrival of Spring
Adult-Targeted Easter Treats
These Ferrero Rocher and Kinder Easter Products are Here for 2025
Expansive Easter Candy Ranges
The Nestlé Confectionery Easter Season 2025 Range Has Many Options
Superhero Chocolate Products
Kinder, DC and Funko Collaborated on Limited Edition Products
Festive Advent Campaigns
Cadbury's 24 Out-of-Home Ads Represent the Countdown to Christmas
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Festive Candy Gifting Ranges
Mars 2024 Holiday Gift Guide Includes a Variety of Tasty Treats
Experiential Marketing Campaigns
MIKE AND IKE, HOT TAMALES, and Marvel Team Up for Campus Tour
Branded Newspaper Kiosks
New Balance's Grey Days Pop-Up Celebrates a Timeless, Universal Color
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
Valentine's Day-Themed Footwear Campaigns
BEARPAW Launched Its Cozy Valentine’s Lookbook
Branded Peanut Butter Treats
The Skippy PB Bunny Candies are Arriving for Easter
Easter-Themed Kitchen Collections
The Dash X PEEPS® Brand Capsule is Incredibly Adorable
Immersive Summer Pop-Ups
Guildford Town Centre Will Present the 'Spring Fling' Pop-Up Experience
Video Game-Themed Candy Branding
The Hershey Company and Nintendo Announced a New Partnership
Traveling Fashion Showcases
The Guess Bus in Sydney is an Example of Experimental Marketing
Low-Sugar Easter Candies
UNREAL Unveiled 'Special Edition Easter Boxes'
Humorous Mother's Day Campaigns
bubly Addresses Mother’s Day Mishaps with the 'Gift Glow Up Shop'
Easter Hunt-Themed Baking Kits
The Betty Crocker Easter Egg Hunt Cupcake Kit is Arriving in the UK
Wearable Springtime Chocolate Products
The Milk Chocolate Ring Pop is Arriving at Walmart in March
Immersive Cereal Cities
Kellogg's Town Welcomes Virtual Visitors in a Breakfast World
Flea-Market-Inspired Brand Experiences
CASEKOO Hosted a DIY Experience in Beijing
Spring-Themed Chocolate Brand Activities
Hershey’s Chocolate World Delights Families During Spring
Personalized Pint Pop-Ups
The World of Guinness Created Community During the Holiday Season
Herbaceous Easter Eggs
Domino's Garlic & Herb Easter Egg Serves Up a Savory Flavor Experience
Artisanal Springtime Chocolate Ranges
Hotel Chocolat Easter Chocolate Arrives This Spring
Mid-20th-Century Holiday Campaigns
Saks Fifth Avenue Unveiled its 'Gifts of Delight' Campaign
Spring-Themed Toy Collections
MGA Entertainment Emphasizes DIY Creativity, Surprises & Pastel Hues
Marshmallow-Flavored Milks
Promised Land Dairy Collaborated on PEEPS Sweet Marshmallow Milk
Cola-Flavored Hot Cross Buns
Aldi Debuted Easter Treats with Fun Flavors to Delight the Senses
Pasture-Raised Hen Eggs
Happy Egg Pasture-Raised Eggs are Ethically Produced
Egg-Centric Metaverse Games
American Egg Board Launched a Tower of Eggs Pop-Up on Roblox
Fondant-Filled Vinyls
Cadbury Creme Egg Launched Gooey Love Songs for Valentine's Day
Specialty Holiday Treat Expansions
Festive Limited-Edition Treats Bring Holiday Cheer to Canada
Music Video-Inspired Supermarket Campaigns
Albert Heijn Pays Homage to Wham!'s Last Christmas
Bean-Filled Chocolate Eggs
UKSnackAttack Shares Imaginative "Snackfishing" Content on Instagram
Easter-Themed Animation Merch
CandyRific Gabby's Dollhouse Products Will Arrive in the Spring
Classic Fashion Campaigns
Perry Ellis International Marks 70 Years of Its Original Penguin Brand
Boba-Inspired Chocolate Cups
Aldi's Dairyfine Bubble Tea Mashes Up Easter with a Beverage Craze
Artisanal Easter Kits
Maeve Chocolate Presents the Hoppy Easter Basket for the Holiday Season
Egg Hunt Hiding Services
Brach's Egg Hunt Hiders Take Planning and Preparation Off Familys' Plates
Textural Flat Easter Chocolates
GNAW Chocolate Eggs Ditch the Traditional Hollow Form
Chromatic Marshmallow Cereal Products
These Lucky Charms Products Come in Three Varieties
Pastel-Tonal Festive Sneaker Collections
New Balance Launches the Easter Pack of 9060s
Accessible Luxury Easter Chocolates
This ASDA Exceptional Chocolate Egg is Tasty and High-Value
Artisan Flavor Easter Chocolates
The HAPPi Easter Eggs Come in Two New Flavors
Snacking-Friendly Springtime Candies
The Haribo Spring Mix Comes with Four of the Brand's Candies
Retail Innovation-Focused Events
Spar International Hosts the Spar Transform Event to Boost Retail
Flavorful Marshmallow Easter Treats
The Latest Peeps Easter Range Introduces New Flavors
Handcrafted Springtime Baked Goods
The Paris Baguette Easter Menu Features Four Treats
Beauty Product Easter Gifts
The Next Beauty Easter Egg Was Created with Cath Kidston
Espresso Martini Easter Eggs
The Infusionist Coffee & Caramel Egg-Fusion Martini Duo Has a RTD Can
Adult-Targeted Milk Chocolates
Gnaw Chocolate Makes Bold Flavors That Evoke Childhood Memories
Indulgently Layered Easter Chocolates
Deluxe Layered Eggs are Headed to Lidl in Two Options
Liquid-Filled Easter Gummies
These Bebeto Easter Candies Come in Two Fun Varieties
Chocolate Display Competitions
The Cadbury Creme Egg Display Competition is for Retailers
Multi-Sensorial Seasonal Snacks
Aldi’s Dairyfine Easter Munch Mix Features Salted Pretzels & More
Exclusive Easter-Themed Brunches
LOUIX LOUIS and St. Regis Toronto Offer Curated Dining
Festive Candy Campaigns
Swedish Fish Targets Gen Z with its 'Be Sel-Fish' Activation
Sustainable Easter Chocolate Packaging
Happi Launches its New Reduced-Wrapping Chocolate Packaging
Festive Candy Retail Partnerships
These New HARIBO Partnerships are Here for the Holidays
Creativity-Focused One-Day Activations
Crayola Canada Celebrates National Crayon Day in Toronto
Collectible Cartoon Candy Products
The Latest PEZ Products Call to Mind Popular Cartoon Franchises
Easter Marshmallow DIY Kits
The Dip and Decorate Dozen Kit Features Decorative Edible Pens
Posh Mother-Celebrating Campaigns
The Michael Kors 2025 Mother’s Day Campaign Was Chic and Luxe
Celebratory Cinnamon Bun Ranges
The Latest Cinnaholic Treats Celebrate Moms and Grads
Hollow Chocolate Croissants
Waitrose's Chocolate Croissant Easter Egg Remixes a Seasonal Treat
Festive Marshmallow Treat Ranges
The Peeps 2024 Holiday Lineup Has New and Returning Favorites
Easter-Themed Collectible Dolls
L.O.L. Surprise! Pastel Party is an Alternative to Chocolate Gifts
Private Label Easter Treats
These Tesco Easter Eggs Come in Several Tasty Options
Seasonal Halloween Marketing Promotions
Welch's Fruit Snacks Unveils its MVP Goals for Halloween
Co-Branded Deviled Egg Trays
The Duke's Mayo x Mason Hereford Collab Dresses Up Kitchen Tools
Easter-Themed Retailer Candy Deals
This 7-Eleven Easter Promotion Offers a Number of Sweet Deals
Savory Easter Buns
Aldi Launched Asian-Inspired Easter Bao Buns with Spicy, Umami Flavors
Decadent Easter Chocolates
Purdys Chocolatier's Easter 2025 Lineup Included Two Foiled Egg Flavors
Prepackaged Easter Celebration Cakes
Mr Kipling Simnel Slices are Arriving for Easter Snacking
Easter-Honoring Donut Ranges
The Krispy Kreme Hoppy Easter Collection is Arriving Now
Sweet Springtime Popcorn Snacks
The Popcorn Shed Easter Range Has Two New Flavors
Limited-Edition Easter Gummies
Swizzels Squashies Drumchick Features the Signature Hybrid Texture
Paintable Easter Chocolates
The 'Magno Chocolates Painting Kit Easter Edition' Features Six Eggs
Breakfast Brand Digital Platforms
Kellogg’s Town Engages Fans in an Entertaining and Personal Way
Nostalgic Seasonal Snack Campaigns
This Tyrrells Campaign Encourages Holiday Snacking
Easter Brunch Pop-Ups
PEEPS & Serendipity3 are Hosting a Brunchin' with PEEPS Experience
Holiday-Ready British-Made Footwear Campaigns
Church’s Holiday 2024 Campaign is Festive & Stylish
Vibrant Spring-Forward Cakes
Baskin-Robbins Offers Limited-Time Easter Cake Offerings
Springtime Housewares Campaigns
The Dunelm 'The Home of Bringing in Spring' Campaign is Refreshing
Springtime Grocer Baked Goods
The Tesco Hot Cross Bun Range is Arriving for the Easter Season
Collectible Springtime Bunny Figurines
Topps I Love Bunnies Collectibles are Arriving for Easter
Opulent Italian Easter Chocolates
The Venchi Easter Range Features Four Artisan Offerings
Marshmallow-Flavored Dog Biscuits
Milk-Bone Peeps Help Pet Parents Share Easter Celebrations
Accessible Summertime Retailer Refreshments
The Latest Tesco Summer Food Range Has Over 230 Items
Easter-Inspired Barbecue Menus
Dickey's Easter ‘Cue Collection is Here for Springtime
Curd-Filled Hot Cross Buns
M&S Food's Fluffy Hot Cross Buns Have a Gooey Surprise Center
Affordable Easter Meals
Kroger Delivers a Curated Holiday Meal at Under Six Dollars Per Person
Marshmallow-Topped Easter Donuts
Randy's Donuts Easter Raised Donut is a Springtime Exclusive
Easter-Themed Protein Snack Boxes
The Myprotein Easter Collection Box is Arriving in the UK
Fresh Produce-Focused Campaigns
I Love Fruit & Veg from Europe Emphasizes Fresh European Produce
Fanciful Festive Candy Ranges
The Latest Hancocks Christmas Range Includes Fan-Favorite Brands
Imaginative Children's Holiday Campaigns
Aretto and Hamleys Partner on an Engaging Campaign