This Canned Wine From Pampelonne is Best Suited for Lounging on the Beach
Alyson Wyers — May 27, 2016 — Lifestyle
References: enjoypampelonne & refinery29
Whoever said drinking wine out of a can wasn't classy has not encountered these beautifully designed wine cans from Pampelonne.
Reminiscent of the French Riviera, the canned wine has a distinctly nautical look, with Breton-eque stripes in fun colors like red and pink. Ideal for beach lounging, the pretty alcoholic beverage comes in flavors like rosé lime and red sangria that are bright, natural and balanced. Inspired by the Pampelonne beaches in St Tropez, France, the wine cans are filled with gently sparkling premium wine that features natural ingredients as well as French wine. The "conveniently chic" drinks are ideal for relaxing this summer.
This product speaks to not just taste, but a certain lifestyle, specifically that of the luxurious south of France.
Reminiscent of the French Riviera, the canned wine has a distinctly nautical look, with Breton-eque stripes in fun colors like red and pink. Ideal for beach lounging, the pretty alcoholic beverage comes in flavors like rosé lime and red sangria that are bright, natural and balanced. Inspired by the Pampelonne beaches in St Tropez, France, the wine cans are filled with gently sparkling premium wine that features natural ingredients as well as French wine. The "conveniently chic" drinks are ideal for relaxing this summer.
This product speaks to not just taste, but a certain lifestyle, specifically that of the luxurious south of France.
Trend Themes
1. Canned Wine - The rise of canned wine presents an opportunity for innovative packaging and convenient consumption.
2. Nautical Design - The popularity of nautical-themed products opens doors for creative and visually appealing branding and packaging.
3. Premium Beach Beverages - The demand for high-quality refreshments that enhance beach lounging experiences can lead to the development of upscale and flavorful beverage options.
Industry Implications
1. Wine & Alcohol Packaging - Innovative packaging solutions for canned wine can disrupt the traditional wine industry and cater to the growing demand for portable and convenient alcoholic beverages.
2. Graphic Design & Branding - The nautical design trend presents an opportunity for graphic designers and branding professionals to create visually appealing and cohesive brand identities across various products and industries.
3. Beach Accessories & Hospitality - The trend of premium beach beverages calls for the development of beach accessories and services that provide a luxurious and enhanced beach lounging experience.
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