A will.i.am Robot Makes a Futuristic Appearance at CES 2015
Laura McQuarrie — January 8, 2015 — Pop Culture
References: theverge
Checking into CES 2015 remotely this year through a will.i.am robot was none other than one of the members of the Black Eyed Peas. As the Chief Creative Officer of 3D system Beam, the celebrity made sure to get in on the action at the event.
In previous years, will.i.am has been recognized as one of the most present celebrity faces at the Consumer Electronics Show. Beaming in to the show, through the telepresence robot will.i.am connected with CES visitors about the latest technology. This included dialogues on innovative products like the Ekocycle Cube, a 3D printer will.i.am developed last year in collaboration with Coca-Cola, turning used plastic pop bottles into recycled phone cases.
As the creator of projects like this and more, like the Puls smartwatch and the i.am+ foto.soho phone case, this is likely not the last time will.i.am will make his presence known at CES, by robot or not.
In previous years, will.i.am has been recognized as one of the most present celebrity faces at the Consumer Electronics Show. Beaming in to the show, through the telepresence robot will.i.am connected with CES visitors about the latest technology. This included dialogues on innovative products like the Ekocycle Cube, a 3D printer will.i.am developed last year in collaboration with Coca-Cola, turning used plastic pop bottles into recycled phone cases.
As the creator of projects like this and more, like the Puls smartwatch and the i.am+ foto.soho phone case, this is likely not the last time will.i.am will make his presence known at CES, by robot or not.
Trend Themes
1. Telepresence Robots - The rise of telepresence robots offers opportunities for events and conferences to include remote participation, allowing greater reach and accessibility for attendees.
2. Celebrity Collaborations - Collaborating with celebrities in the development of new products and technologies can lead to increased public interest and visibility, as demonstrated by the success of the Ekocycle Cube.
3. Smartphone Accessories - Developing accessories for smartphones, such as phone cases like the i.am+ foto.soho, can be a lucrative market with plenty of opportunities for innovation and customization.
Industry Implications
1. Event Planning - Telepresence robots can be especially useful in the event planning industry, offering new forms of remote participation and audience engagement.
2. Consumer Electronics - Consumer electronics companies can benefit from collaborating with high-profile celebrities like will.i.am to develop unique and innovative products, which can increase interest and sales for the company.
3. Smartphone Accessories - The smartphone accessories industry has room for disruption through the development of accessories that provide additional functionality and customization options, such as the i.am+ foto.soho phone case.
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