'We are the World 25' for Haiti Debuts at Olympics Opening Ceremonies
Marissa Brassfield — February 13, 2010 — Pop Culture
References: usmagazine & gather
It seems like a lifetime ago when Bob Dylan, Lionel Richie and Michael Jackson were a part of the ‘We Are the World’ ensemble; in 2010, the ‘We Are the World 25’ for Haiti debuted during the Olympics Opening Ceremony.
It’s an appropriate time for such a debut, as the world was tuned in to watch the Olympics, and an autotuned Lil’ Wayne, crew of rappers, Justin Bieber, and Pink provided a current pop-culture update for the 2010 recording. See the official video for ‘We Are the World 25’ for Haiti that debuted during the Olympics Opening Ceremony above.
Credit: Kevin Mazur/WireImage.com
It’s an appropriate time for such a debut, as the world was tuned in to watch the Olympics, and an autotuned Lil’ Wayne, crew of rappers, Justin Bieber, and Pink provided a current pop-culture update for the 2010 recording. See the official video for ‘We Are the World 25’ for Haiti that debuted during the Olympics Opening Ceremony above.
Credit: Kevin Mazur/WireImage.com
Trend Themes
1. Autotuned Music - The use of autotune technology in music production is disrupting the traditional recording process, allowing for unique sound effects and vocal enhancements.
2. Global Anthem Collaborations - The trend of creating updated versions of global anthems with a star-studded ensemble is creating new opportunities for cross-cultural collaborations and spreading messages of peace and unity.
3. Music as a Platform for Activism - The use of music as a medium for addressing social issues and raising awareness is a disruptive innovation opportunity that can engage a wide audience and spark conversations.
Industry Implications
1. Music Production - The music production industry can explore and embrace autotune technology to push the boundaries of sound and provide a contemporary touch to recordings.
2. Entertainment Events - The entertainment events industry can leverage global anthem collaborations as a way to attract attention and create memorable moments during high-profile events such as Olympics Opening Ceremonies.
3. Social Activism - The social activism sector can harness the power of music to amplify their message and reach a larger audience, using it as a tool for social change and advocacy.
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