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Fried Pickle-Flavored Crisps

Clean the Sky - Positive Eco Trends & Breakthroughs

Pringles' Wavy Deep Fried Pickle Has a Bold Crunch and a Tangy Taste

— April 8, 2021 — Lifestyle
There's no shortage of pickle-flavored chips on the market but Pringles' new Wavy Deep Fried Pickle explores the nuances of pickle flavors by taking inspiration from deep-fried pickle appetizers. The crisps are full of tangy flavor and they boast a thick and wavy texture to capture the essence of the batter-coated treat.

The limited-edition Pringles crisps are exclusively available at Dollar General and they are being introduced as a flavor that has the potential to add an acidic, sour taste to a Pringles Flavor Stack. Pringles is encouraging mixing and matching of its crisps to create bold new flavor combinations, and thanks to this new variety, the Fried Pickle Cheesy Ranch Stack can be achieved by pairing it with Pringles Cheddar Cheese and Pringles Ranch.
Trend Themes
1. Pickle Flavor Innovation - There is a growing trend in creating new and innovative flavors specifically focusing on pickles, as in the case with Pringles' Wavy Deep Fried Pickle crisps.
2. Mix-and-match Flavor Combos - Pringles is encouraging consumers to create bold new flavor combinations by mixing and matching flavors like the Fried Pickle Cheesy Ranch Stack.
3. Texture-based Flavor Development - Pringles' thick and wavy texture aims to capture the essence of batter-coated deep fried pickles, highlighting a trend towards texture-based flavor development.
Industry Implications
1. Snack Foods Industry - The snack foods industry is seeing an increase in the creation of unique and bold flavors like Pringles' Wavy Deep Fried Pickle crisps.
2. Flavoring Industry - The flavoring industry is responding to consumer demand for innovative flavor options with new and exciting pickle-based flavors like Pringles' Wavy Deep Fried Pickle.
3. Food Science Industry - The food science industry is exploring texture-based flavor development as seen in Pringles' Wavy Deep Fried Pickle crisps, bringing new and exciting taste experiences to consumers.
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