The 'Wanda Metropolitano' is Spain's Newest Soccer Stadium
Ellen Smith — September 7, 2017 — Lifestyle
References: cruzyortiz & designboom
Spain's architectural marvel, the 'Wanda Metropolitano' is nearing its end stages of completion, just in time for the beginning of soccer season. The new stadium will be home to Atlético Madrid -- a Spanish team that played its first three fixtures on away pitches while anticipating the stadium's completion.
Expected to be ready to host Málaga in less than a month, this Cruz Y Oritz project will be able to accommodate over 67,000 spectators. The stadium features a protective roof and canopy, as well as a 360-degree LED surface that circles the pitch. The seating arrangement offers an increased distance between chairs than most venues, offering guests optimal comfort when viewing a game. In addition to its interior, the Wanda Metropolitano, provides 4,000 parking spaces, as well as a VIP suite that can accommodate 80 people.
Photo Credits: designboom, cruzyortiz
Expected to be ready to host Málaga in less than a month, this Cruz Y Oritz project will be able to accommodate over 67,000 spectators. The stadium features a protective roof and canopy, as well as a 360-degree LED surface that circles the pitch. The seating arrangement offers an increased distance between chairs than most venues, offering guests optimal comfort when viewing a game. In addition to its interior, the Wanda Metropolitano, provides 4,000 parking spaces, as well as a VIP suite that can accommodate 80 people.
Photo Credits: designboom, cruzyortiz
Trend Themes
1. Enhanced Stadium Comfort - The Wanda Metropolitano's increased distance between chairs offers an opportunity for stadium designers to focus on optimizing comfort for spectators.
2. 360-degree LED Surfaces - The Wanda Metropolitano's LED surface presents a chance for innovative advertisers to create immersive and interactive fan experiences through dynamic digital displays.
3. Multi-purpose Stadiums - The Wanda Metropolitano's adaptable design showcases the potential for stadiums to serve as venues for various events beyond sports, such as concerts and conventions.
Industry Implications
1. Stadium Design - The innovative features of the Wanda Metropolitano inspire opportunities for architects, engineers, and designers to rethink stadium layouts and amenities.
2. Advertising and Marketing - The 360-degree LED surfaces in the Wanda Metropolitano open up possibilities for advertising and marketing professionals to create compelling campaigns tailored to the unique stadium environment.
3. Event Management - The multi-purpose design of the Wanda Metropolitano sparks growth opportunities for event management companies, as stadiums can be leveraged for a variety of events and purposes.
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