Vessel Creates Custom Seasonal Beer Bottles for Their Clients
Susan Keefe — December 17, 2011 — Lifestyle
References: vesselideation & thedieline
The lucky clients of the Chicago-based package design studio Vessel will be receiving these festive cleverly named beers as a thank you for their continued patronage. These quirky beer bottles house the fine nectar from Southern Tier Brewery located in Lakewood, NY.
Each bottle bares a witty name like Yule Lager, Red-Nosed Reinbeer, and Santa's Stout. The labels also feature adorably kitschy renderings of the classic Christmas characters, from Santa to Rudolph. Each bottle also comes with its own drawstring bag that mimics the design on the bottle. Enough to make you wish you had your design work done at Vessel, these holiday brews are awfully tempting.
Injected with the spirit of the season and a good deal of personality and humor, the Vessel's holiday gifts are sure to give their clients a red nose of their own.
Each bottle bares a witty name like Yule Lager, Red-Nosed Reinbeer, and Santa's Stout. The labels also feature adorably kitschy renderings of the classic Christmas characters, from Santa to Rudolph. Each bottle also comes with its own drawstring bag that mimics the design on the bottle. Enough to make you wish you had your design work done at Vessel, these holiday brews are awfully tempting.
Injected with the spirit of the season and a good deal of personality and humor, the Vessel's holiday gifts are sure to give their clients a red nose of their own.
Trend Themes
1. Custom Holiday Beer - Creating customizable holiday beer bottles with clever names and designs presents a unique marketing opportunity for breweries and package design studios.
2. Kitschy Packaging - Designing quirky and creative packaging that embodies the spirit of the season adds value to products and can increase customer interest and loyalty.
3. Personalized Client Gifts - Giving personalized gifts to clients during the holidays can strengthen business relationships and increase brand loyalty.
Industry Implications
1. Breweries - Breweries can partner with package design studios to create personalized, cleverly named holiday beer bottles with kitschy designs that showcase their brand.
2. Package Design Studios - Package design studios can tap into the holiday market by offering customizable packaging options that embody the spirit of the season for their clients.
3. Marketing and Advertising - Marketing and advertising professionals can leverage the trend of personalized client gifts to establish strong business relationships and increase brand recognition and loyalty.
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