White Claw Launches the 'Variety Pack No. 2' with New Flavours
References: whiteclaw & foodmag.au
White Claw is introducing a new pack of three refreshing flavors to meet consumer demand. Australians may take advantage of a wave of fresh flavors with the White Claw ‘Variety Pack No.2,’ which adds diversity to every occasion.
White Claw ‘Variety Pack No.2’ offers a wide range of incredibly crisp seltzer sips for any taste, including ‘Passion Fruit,’ zingy ‘Lemon,’ ‘Strawberry,’ or sour ‘Pineapple.’ A small 95 calories and no gluten are contained in each can. Each White Claw is produced with sparkling water, alcohol, and a bit of natural flavor. The seltzers are best enjoyed in good company after being chilled in a beverage cooler.
Beginning on March 29, White Claw ‘Variety Pack No. 2’ will be sold around Australia.
Image Credit: White Claw
White Claw ‘Variety Pack No.2’ offers a wide range of incredibly crisp seltzer sips for any taste, including ‘Passion Fruit,’ zingy ‘Lemon,’ ‘Strawberry,’ or sour ‘Pineapple.’ A small 95 calories and no gluten are contained in each can. Each White Claw is produced with sparkling water, alcohol, and a bit of natural flavor. The seltzers are best enjoyed in good company after being chilled in a beverage cooler.
Beginning on March 29, White Claw ‘Variety Pack No. 2’ will be sold around Australia.
Image Credit: White Claw
Trend Themes
1. Flavored Seltzer Drinks - The trend of introducing innovative flavors into the seltzer drinks market.
2. Variety Packs - The trend in the beverage industry involving the introduction of variety packs with different flavors.
3. Health-conscious Beverages - The trend of consumers switching to low calorie and gluten-free beverage options.
Industry Implications
1. Beverage Industry - The introduction of innovative flavors and variety packs in this industry creates opportunities for disruptive innovation.
2. Alcoholic Beverage Industry - The trend towards low calorie and flavored seltzer drinks opens up opportunities for innovation within this industry.
3. Healthy Food Industry - The shift towards healthier beverage options creates opportunities for the companies in this industry to introduce more low calorie and gluten-free drinks.
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