Startup URSOR Created a Kid-First Browser for Safe Internet Surfing
Colin Smith — October 12, 2022 — Tech
References: ursor & springwise
'URSOR' is a London, England-based tech startup focused on creating a safe internet surfing option for children. While many internet browsers boast the ability to block certain websites and monitor children's web traffic, the URSOR browser is fully optimized for young internet users from the get-go.
The URSOR browser allows kids to browse the internet without worrying about stumbling onto unsafe content, as the site blocks "social media, auto-play YouTube, and mindless and passive attention-killing content," according to the developers. On top of this, parents can easily monitor children's active usage, as well as their usage history and saved websites. This is combined with screen time limits and intuitive parental control features that can provide parents of young children with much-needed peace of mind.
One notable aspect of the URSOR browser is that it does not run advertisements anywhere. Instead, the browser is supported by a paid subscription model. This ensures that children are not faced with harmful ads and do not have their data trafficked in harmful ways.
Image Credit: URSOR
The URSOR browser allows kids to browse the internet without worrying about stumbling onto unsafe content, as the site blocks "social media, auto-play YouTube, and mindless and passive attention-killing content," according to the developers. On top of this, parents can easily monitor children's active usage, as well as their usage history and saved websites. This is combined with screen time limits and intuitive parental control features that can provide parents of young children with much-needed peace of mind.
One notable aspect of the URSOR browser is that it does not run advertisements anywhere. Instead, the browser is supported by a paid subscription model. This ensures that children are not faced with harmful ads and do not have their data trafficked in harmful ways.
Image Credit: URSOR
Trend Themes
1. Safe Internet for Children - The demand for safe and secure internet access for young people is growing, presenting opportunities for development of more kid-friendly browsers and apps.
2. Ad-free Internet Browsing - Eliminating ads from online experiences, like URSOR has done, could open up new possibilities for subscription-based business models that increase user satisfaction.
3. Intuitive Parental Control Features - Innovative parental control features in child-friendly software offer promising opportunities for future development, in particular solutions that are tailored to the specific needs and requirements of parents and children.
Industry Implications
1. Edtech - The EdTech industry could benefit greatly from products that offer safer digital environments for young students to learn and collaborate.
2. Internet and Web Browsers - Companies that focus on internet and web browsers can capitalize on the need for safe web browsing experiences for children.
3. Subscription-based Apps - The success of URSOR's subscription-based model presents opportunities in various industries for developing new apps that eliminate the need for advertising while optimizing user experience.
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